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iv. not to disclose or release such Confidential Information to any third person without the <br />prior written consent of the disclosing party, except for authorized employees or agents of <br />the receiving party who have a need to know such information for the purpose of <br />perforrnlunce under this Master Renewal Agreement and exercising its rights under this <br />Master Renewal Agreement, and who are bound by confidentiality obligations at least as <br />protective of the disclosing panty's Confidential Information as this Master Renewal <br />Agreement; and <br />v. to take such actions as may be reasonably necessary to enforce its Master Renewal <br />Agreements with its employees and agents, including commencing legal proceedings. <br />14. GENERAL <br />(a) Mediation. The PARTIES agree to submit any claim, controversy ordispute arising out of <br />or relating to this Master Renewal Agreement or the relationship created by this Master <br />Renewal Agreement to non -binding mediation before bringing a claim, controversy or <br />dispute ilia court or before any other tribunal. The mediation is to be conducted by either <br />au individual mediator or a mediator appointed by mediation services mutually agreeable <br />to the PARTIES. Such mediator shall be knowledgeable in software system Master <br />Renewal Agreements. The mediation shall take place at a time and location which is also <br />mutually agreeable; provided; however, in no event shall the mediation occur later than <br />ninety (90) days after either party notifies the other of its desire to have a dispute be placed <br />before a mediator. The costs and expenses of mediation,including compensation and <br />expenses of the mediator (and except for the attorney's fees incurred by either party), is to <br />be shared by the PARTIES equally. If the PARTIES are unable to resolve the claim, <br />controversy or dispute within ninety (90) days after the date eitherparty provides the other <br />notice of mediation, then either party may 'bring and initiate a legal proceeding to resolve <br />the claim, controversy or dispute unless the time period is extended by a written <br />Amendment to Master Renewal Agreement. Nothing in this section shall inhibit a party's <br />right to seek injunctive relief at any time. <br />(b) Notice. Any notice, tender, demand, delivery, or other communication pursuant to this <br />Master Renewal Agreement shall be in writing and shall be deemed to be properly given if <br />delivered in person or mailed by fast class or certified mail, postage prepaid, or sent by <br />facsimile or other telegraphic communication in the manner provided in this Section, to the <br />appropriate address set out below: <br />To CITY: Clerk of the City Council City of Santa Ana <br />20 Civic Center Plaza (M-30) <br />P.O. Box 1988 <br />Santa Ana, CA 92702-1988 <br />Facsimile: (714) 647-6956 <br />7 <br />