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* 081 * 06/11/2021 * UMB 3961461 00 GREAT AMERICAN ALLIANCE INS CO *D/B* 072977484 262428 6. Watercraft "Bodily injury" or "property damage" arising out of the ownership, maintenance, operation, use, or "loading or unloading" of any watercraft, if such watercraft is owned, or chartered without crew, by or on behalf of any "Insured." This exclusion does not apply to watercraft while ashore on any premises owned by, rented to, or controlled by you. V. DEFINITIONS A. "Advertisement" means a notice that is broadcast or published to the general public or specific market segments about your goods, products or services for the purpose of attracting customers or supporters. For the purposes of this definition: 1. notices that are published include material placed on the Internet or on similar electronic means of communication; 2. regarding web sites, only that part of a web site that is about your goods, products or services for the purposes of attracting customers or supporters is considered an advertisement. B. "Advertising injury" means injury, including consequential "bodily injury," arising out of advertising activities of any "Insured" as a result of one or more of the following offenses committed during the Policy Period in the course of advertising your goods, products, or services: 1. oral or written publication, in any manner, that slanders or libels a person or organization or disparages a person's or organization's goods, products or services; 2. oral or written publication, in any manner, of material that violates a person's right of privacy; 3. misappropriating another's advertising ideas in your "advertisement"; or 4. infringing upon another's copyright, trade dress, or slogan in your "advertisement." "Advertising injury" does not include "personal injury." C. "Auto" means: 1. a land motor vehicle, trailer or semitrailer designed for travel on public roads, including any attached machinery or equipment; or 2. any other land vehicle that is subject to a compulsory or financial responsibility law or other motor vehicle insurance law in the state where it is licensed or principally garaged. However, "auto" does not include "mobile equipment." D. "Bodily injury" means physical injury, sickness, or disease sustained by a person, including death resulting from any of those at any time. "Bodily injury" also means mental injury, mental anguish, humiliation, or shock sustained by a person, if directly resulting from a physical injury, sickness, or disease of that person. E. "Claim" means a demand, made under an assertion of legal right, for mone "bodily injury," "property damage," "advertising injury," or "personal injury.' GAI 6002 (Ed. 04/10) XS (Page 12 of 26) �oRaN RiskMwaganedDMsian REVIEWED & APPROVED BY. - Risk Management Analyst