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• Recent and relevant experience in designing strategic outreach campaigns to increase AB <br />1826 compliance for Anaheim and other Orange County cities. In Anaheim a complete <br />outreach campaign was designed and completed with branding, toolkits, and coordinated <br />messaging and promotion. We have developed promotional films for Mission Viejo and <br />Santa Ana that encourage businesses to implement AB 341 and AB 1826 programs and also <br />provide bilingual staff training. We have included in this proposal examples of the materials <br />that were developed for these campaigns. <br />• We worked with three Orange County cities to Implement a curbside organics recycling <br />program and are actively planning residential organics programs for five other client cities <br />that will be activated within the next 12 months. We have learned what it takes to make <br />these programs successful and can use this knowledge to enhance Santa Ana's residential <br />participation rates. <br />• Extensive experience implementing cost -saving commercial and multi -family diversion <br />programs within Orange County and throughout the state of California. With SB 1383's <br />impact on all sectors of the City, the experience of implementing hundreds of commercial <br />and multi -family waste reduction and diversion programs for our clients will allow <br />EcoNomics to provide a depth of oversight that can possibly save rate payers money on <br />disposal bills. <br />• Local Orange County offices In Santa Ana. EcoNomics has maintained an office location in <br />Santa Ana for over three years. <br />• No conflict of interest. EcoNomics works exclusively for cities, counties, and other public <br />agencies. We do not work for refuse haulers. <br />Please feel free to contact me directly at (858) 886-6657 or via email trevor@economicsinc.net. Thank <br />you for your consideration. <br />Sincerely, <br />da- <br />Trevor Blythe <br />Senior Vice President <br />EcoNomics, Inc. <br />m <br />