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UMBRELLA <br />"bodily injury", "property damage", <br />"personal injury" or "advertising injury" <br />arising out of any one "occurrence"; or <br />b. The applicable limit of insurance of any <br />"other insurance" that applies. <br />20. "Slogan": <br />a. Means a phrase that others use for the <br />purpose of attracting attention in their <br />advertising. <br />b. Does not include a phrase used as, or in, <br />the name of: <br />(1) Any person or organization other than <br />you; or <br />(2) Any business, or any of the premises, <br />goods, products, services or work, of <br />any person or organization other than <br />you. <br />21. "Temporary worker" means a person who is <br />furnished to you to substitute for a permanent <br />"employee" on leave or to meet seasonal or <br />short-term workload conditions. <br />22. "Title" means the name of a literary or artistic <br />work. <br />23. "Unsolicited communication" means any <br />communication, in any form, that the recipient C. <br />of such communication did not specifically <br />request to receive. <br />24. "Volunteer worker" means a person who is <br />not your "employee", and who donates his or <br />her work and acts at the direction of and <br />within the scope of duties determined by you, <br />and is not paid a fee, salary or other <br />compensation by you or anyone else for their <br />work performed by you. <br />25. "Your product": <br />a. Means: <br />(1) Any goods or products, other than <br />real property, manufactured, sold, <br />handled, distributed or disposed of by: <br />(a) You; <br />(b) Others trading under your name; <br />or <br />(c) A person or organization whose <br />business or assets you have <br />acquired; and <br />(2) Containers (other than vehicles), <br />materials, parts or equipment <br />furnished in connection with such <br />goods or products. <br />b. Includes: <br />(1) Warranties or representations made <br />at any time with respect to the fitness, <br />quality, durability, performance or use <br />of "your product'; and <br />(2) The providing of or failure to provide <br />warnings or instructions. <br />c. Does not include vending machines or <br />other property rented to or located for the <br />use of others but not sold. <br />26. "Your work": <br />a. Means: <br />(1) Work or operations performed by you <br />or on your behalf; and <br />(2) Materials, parts or equipment <br />furnished in connection with such <br />work or operations. <br />b. Includes: <br />(1) Warranties or representations made <br />at any time with respect to the fitness, <br />quality, durability, performance or use <br />of "your work"; and <br />(2) The providing of or failure to provide <br />warnings or instructions. <br />With respect to Coverage C: <br />1. "Crisis management advisor" means any <br />public relations firm or crisis management <br />firm approved by us that is hired by you to <br />perform "crisis management services" in <br />connection with a "crisis management event". <br />2. "Crisis management event" means an "event" <br />or "occurrence" that your "executive officer" <br />reasonably determines has resulted, or may <br />result, in: <br />a. Damages covered by this Coverage A or <br />Coverage B that are in excess of the total <br />applicable limits of the "underlying <br />insurance" or "self -insured retention'; and <br />b. Significant adverse regional or national <br />media coverage. <br />3. "Crisis management service expenses" <br />means amounts incurred by you, after a <br />"crisis management event" first commences <br />and before such event ends: <br />a. For the reasonable and necessary: <br />(1) Fees and expenses of a "crisis <br />management advisor" in the <br />performance for you of "crisis <br />management services" solely for a <br />"crisis management event": and _ <br />RFmEwm 6 APPRovao Br <br />EU 00 01 07 16 © 2016 The Travelers Indemnity Company. All rights reserved. 'fact.r^.ra �.. MAIdAl <br />®' Ruk Managemen[Analyst <br />