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CITY OF SANTA ANA <br /> RFP NO.: 20-139 <br /> DESIGN, CONSTRUCTION,MAINTENANCE AND MANAGEMENT <br /> OF DIGITAL BILLBOARDS AND MANAGEMENT OF BUS SHELTERS AND STOPS <br /> boards but shall also take into consideration environmental and esthetic impacts, assurance for the <br /> adherence to City's requirements and compliance with all rules and regulations for electronic signs <br /> adopted by the Federal Highway Administration, United States Department of Transportation and the <br /> California Department of Transportation (Caltrans). <br /> The Company will be responsible for the preparation of an Initial Study in association with the freeway <br /> digital billboards and any subsequent environmental documentation, site selection, utility easements if <br /> any, and any other encumbrance responsibilities. The City will determine the level of environmental <br /> review required. The Company will be responsible for all costs associated with such review and <br /> compliance, if any, including noticing costs, filing fees, staff costs, and consultant fees. <br /> b. Specifications: <br /> i. Current best available digital-billboard technologies are required, including but not <br /> limited to the following: <br /> • Remote diagnostic and maintenance capability <br /> • "Amber Alert" capability <br /> • Automatic brightness adjustment to ambient lighting conditions <br /> • UL and IEC approved <br /> • Color calibration to ensure consistent image quality <br /> • Remote shutdown capability <br /> • Screen sizes and pixel dimensions <br /> • Unless otherwise specified in the proposal,it is assumed that each digital billboard <br /> will be double-sided <br /> ii. The City is in the process of writing an off-premises commercial advertising signs <br /> ordinance. The requirements that are anticipated to be included in the ordinance are <br /> presented below in sections c through h. In developing the proposal, the proposer <br /> should take these requirements into consideration, as well as the requirements <br /> generally encountered on similar projects. <br /> iii. Construction and operation requirements: <br /> • Regularly scheduled onsite maintenance <br /> • Internal service access for safety and improved appearance (no visible catwalks) <br /> • Constructed to comply with all applicable Caltrans codes <br /> • Engineered foundation, anchoring mechanism, and support system <br /> City Council 24 — 23 1/18/2022 <br /> Page 2 of 18 <br />