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/_1 <br />« EP-3 BUSINESS FRIENDLY ENVIRONMENT <br />POLICY EP-3.10 <br />RETHINKING STRIP -COMMERCIAL <br />Promote the creation of distinctive neighborhood serving <br />districts through the renovation or redevelopment of <br />existing strip -commercial development. <br />POLICY EP-3.11 <br />IMPROVE IMAGE <br />Create vibrant public spaces through arts and culture <br />projects that enhance urban quality of life, expand the <br />tax base, and improve regional and community image. <br />awn <br />. Downtown Santa Ana Artwalk <br />Since 1999, the Downtown Santa Ana Artwalk has been an epicenter of creativity, expression, and inspiration <br />for artists, art enthusiasts, and those who simply want to engage in a vibrant, living city filled with culture. <br />Photo courtesy of Downtown Inc. 11_.�' <br />is rr ,� CITY OF SANTA ANA GENERAL PLAN <br />