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8.4 Identify funding efficiencies and strategies <br />through sound planning and financial <br />decisions. <br />a. Develop a fee philosophy and cost <br />recovery strategy for programs and <br />rental facilities to reflect changing <br />market conditions and the community's <br />ability to pay. <br />b. Develop annual business and <br />operations plans, including tracked <br />recreation participation revenues, to <br />inform annual budgeting and facility <br />operations. <br />c. Prior to the development, renovation, <br />or assumption of a major new facility <br />(e.g., one that requires and investment <br />in staffing and programming), develop a <br />business plan and market study to assess <br />funding and operational requirements. <br />d. Carefully evaluate proposed partnerships <br />to minimize the City's short- and long- <br />term risk and operational commitments. <br />e. Enhance and leverage parks and <br />events to support City prosperity, <br />economic impacts from visitation, and <br />the recruitment of new residents and <br />businesses. <br />Exhibit 1 <br />r ! <br />A�Y►P w �: <br />SANTA ANA PARKS MASTER PLAN <br />CHAPTER 6: SYSTEMWIDE RECOMMENDATIONS <br />