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Item 22 - Digital Billboards and Digital Banners
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04/19/2022 Regular
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Item 22 - Digital Billboards and Digital Banners
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4/5/2024 10:31:29 AM
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City Clerk
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Agenda Packet
Agency
Clerk of the Council
Item #
22
Date
4/19/2022
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Table 3 — Digital Banner Sites Considered for Development <br />Location <br />Description <br />Number of <br />Faces ��� <br />Number of <br />Spots �z� <br />Average <br />Rate (3) <br />Occupancy <br />(a) <br />A <br />420 North Main Street <br />1 <br />8 <br />$1,029.49 <br />75% <br />B <br />310 North Birch Street <br />1 <br />8 <br />$1,029.49 <br />75% <br />C <br />300 East 5' Street <br />1 <br />8 <br />$1,029.49 <br />75% <br />D <br />201 West 34 Street <br />1 <br />8 <br />$1,029.49 <br />75% <br />E <br />Sunflower Ave & Bristol <br />1 <br />8 <br />$1,029.49 <br />75% <br />F <br />Dyer Road & SR-55 <br />1 <br />8 <br />$1,029.49 <br />75% <br />Notes: <br />1) The number of sides of the billboard / banner that will display advertising <br />2) The number of advertisements that will be sold and will run in a 4-week period <br />3) The average selling price of one advertising spot that will run over a 4-week period <br />4) The percent of ad spots sold out of the total ad spots available to sell <br />3. Digital Signage Network Security <br />A. Company shall control access to the digital signage network and address security concerns for <br />the digital system through a multi -layer effort with controlled physical access and an operating <br />system to establish and maintain a hacker -resistant system. Company shall address the following <br />areas of digital signage network security: <br />a. Physical Security <br />i. Restricting physical access to the network's devices. <br />ii. Securing all screens, attachments, and public players <br />iii. Securing all PC ports and connections <br />iv. Security and password protection for the BIOS to prevent the boot order from being <br />changed. <br />b. Operating System Security <br />i. Restricting operating system access. <br />ii. Installation of firewall to block unwanted incoming traffic. <br />iii. Staying up to date with all security updates. <br />Page 26 of 31 <br />
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