Laserfiche WebLink
HEATHER ANDERSON <br />Northeastern Illinois <br />University <br />Chicago, Illinois <br />Bachelor of Arts <br />Graphic Design <br />Ball State University <br />Muncie, Indiana <br />Bachelor of Science // <br />Fashion Merchandising/ <br />Marketing <br />Adobe <br />Creative <br />Suite // <br />Illustrator <br />InDesign <br />Photoshop <br />Website <br />Design // <br />HTMUCCS <br />MailChimp <br />Microsoft <br />Office // <br />Excel <br />PowerPoint <br />word <br />GRAPHIC DEcIr-'NER — <br />PROJECT EXPERIENCE <br />N NDNO City of Indio — Created branded ads for numerous City <br />campaigns and events, including Second Saturdays, <br />take center stage Farmers Market and Day of the Dead, as well as City Hall <br />directional and door signs, popup canopies and Coming <br />Soon banners for downtown. <br />T� Civil Rights Institute of Inland Southern California — <br />v� Designed all outreach materials for the grand opening <br />event, including the save -the -date, invitation, social media <br />~® frames, flyers, digital ads, billboards, rack cards, board <br />cards and eblasts. Successful outreach drew more than <br />1,000 people to the celebration. <br />California Club— Updated communications forthis historic <br />and exclusive social club in downtown Los Angeles. The <br />challenge included modernizing the look of all materials <br />for members and prospective members while maintaining <br />a sense of sophistication and tradition. Branded materials <br />ranged from a membership guide and wedding events <br />brochure to social media frames and a coffee table book <br />about the club. <br />College of the Desert — Advanced the 2020 annual <br />report with modern themed designs. Crafted a marketing <br />campaign look behind "Create Tomorrow" to bridge the <br />reflective Annual Report with the forward focused State <br />of the College event collateral and invites, harmonizing <br />a look that allows the audience to look to the past while <br />envisioning the future. Designed a numberflyers, banners, <br />catalogs, signage, maps, reports, billboards and other <br />collateral based on institutional brand guidelines. <br />Cal Domestic Water Company — Created the layout, <br />curate d photography and designed the company's 2021 <br />%Annual Report, as well as an in-depth salary survey report <br />r� 1 t presented to the Board of Directors. Other work for this <br />client includes design of shareholder outreach materials <br />and the strategic plan. <br />