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CONTACT Thad Bettner, General Manager <br />tbettner@gcid.net 1 530.934.8881 <br />Working with staff, CV Strategies developed a long-term <br />communications strategy for the District, which struggled <br />with lack of branding, delays in disseminating important <br />information to stakeholders, and a website that did not <br />reflect current operations or accurately portray GCID's <br />important position in the region. We began by assembling <br />a comprehensive communications framework that <br />included design of a new logo and branded elements, key <br />message development, a website overhaul, and tactics <br />for increasing engagement with employees, landowners, <br />water users, lawmakers and regulatory agencies. As we <br />continue to flesh out the remaining components of the <br />Strategic Communications Plan, the changes have been <br />well -received by the Board, staff and community. <br />CONTACT Mauricio Guardado, General Manager <br />mauriciog@unitedwater.org <br />805.525.4431 <br />CV Strategies organized and promoted the District's <br />Sustainability Summits in 2020, 2021 and 2022. The <br />innovative conference is designed to identify collaborative <br />solutions to regional water supply challenges. We secured <br />panel participation by State Water Resources Control <br />Board member Dorene D'Adamo and local decision <br />makers. Our team also redesigned the District's website <br />to create a more modern and accessible portal for public <br />information, with revised content, graphics and movement. <br />CV Strategies is closely involved in other aspects of <br />outreach and communications for the District, including <br />strategic consultation, legislative support, collateral <br />development and design, social media, factsheets, <br />presentations and more. <br />L&KJ <br />GCID 0 <br />GLENN-COLUSA IRRIGATION DISTRICT <br />STYLE SHEET 2021 <br />PIR <br />V X19 <br />IOUI NAIII luq <br />MIS r . `._� 7 <br />