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BUSINESS LIABILITY COVERAGE FORM
<br /> o. Recall Of Products, Work Or Impaired (c) Title of any literary or artistic work;
<br /> Property (8) Arising out of an offense committed by
<br /> Damages claimed for any loss, cost or an insured whose business is:
<br /> expense incurred by you or others for the (a) Advertising, broadcasting,
<br /> loss of use, withdrawal, recall, inspection, publishing or telecasting;
<br /> repair, replacement, adjustment, removal (b) Designing or determining content
<br /> or disposal of: of web sites for others; or
<br /> (1) "Your product"; (c) An Internet search, access,
<br /> (2) "Your work"; or content or service provider.
<br /> (3) "Impaired property"; However, this exclusion does not
<br /> if such product, work or property is apply to Paragraphs a., b. and c.
<br /> withdrawn or recalled from the market or under the definition of "personal and
<br /> from use by any person or organization advertising injury" in Section G. —
<br /> because of a known or suspected defect, Liability And Medical Expenses
<br /> deficiency, inadequacy or dangerous Definitions.
<br /> condition in it. For the purposes of this exclusion,
<br /> p. Personal And Advertising Injury placing an "advertisement" for or
<br /> "Personal and advertising injury": linking to others on your web site, by
<br /> itself, is not considered the business
<br /> (1) Arising out of oral, written or electronic
<br /> of advertising, broadcasting,
<br /> publication of material, if done by or at
<br /> the direction of the insured with publishing or telecasting;
<br /> knowledge of its falsity; (9) Arising out of an electronic chat room
<br /> or bulletin board the insured hosts,
<br /> (2) Arising out of oral, written or electronic
<br /> publication of material whose first owns, or over which the insured
<br /> exercises control;
<br /> publication took place before the
<br /> beginning of the policy period; (10) Arising out of the unauthorized use of
<br /> another's name or product in your e-mail
<br /> (3) Arising out of a criminal act committed
<br /> address, domain name or metatags, or
<br /> by or at the direction of the insured;
<br /> any other similar tactics to mislead
<br /> (4) Arising out of any breach of contract, another's potential customers;
<br /> except an implied contract to use (11) Arising out of the violation of a
<br /> another's "advertising idea" in your person's right of privacy created by
<br /> "advertisement"; any state or federal act.
<br /> (5) Arising out of the failure of goods, However, this exclusion does not
<br /> products or services to conform with apply to liability for damages that the
<br /> any statement of quality or insured would have in the absence of
<br /> performance made in your such state or federal act;
<br /> "advertisement";
<br /> (6) Arising out of the wrong description of (12) Arising out of:
<br /> the price of goods, products or services; (a) An "advertisement" for others on
<br /> (7) Arising out of any violation of any your web site;
<br /> intellectual property rights such as (b) Placing a link to a web site of
<br /> copyright, patent, trademark, trade others on your web site;
<br /> name, trade secret, service mark or (c) Content from a web site of others
<br /> other designation of origin or displayed within a frame or border
<br /> authenticity. on your web site. Content includes
<br /> However, this exclusion does not information, code, sounds, text,
<br /> apply to infringement, in your graphics or images;or
<br /> "advertisement", of (d) Computer code, software or
<br /> (a) Copyright; programming used to enable:
<br /> (b) Slogan, unless the slogan is also (i) Risk Msawgetnent DMsWn
<br /> a trademark, trade name, service (ii) T m P` REVIEWED&APPRovSY:
<br /> mark or other designation of origin o `l 4 A to&oda
<br /> or authenticity; or c ®' Risk Management Specialist
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<br /> Page 8 of 24 Form SS 00 08 04 05
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