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<br />Contract Award for Municipal <br />Parking Garage Operator <br />December 3, 2007 <br />Page 3 <br /> <br />Another plan that was a requirement of the proposal was an operational <br />plan. Parking Concepts, Inc. has a clear understanding of the needs of <br />the City in order to operate the facilities in an efficient and effective <br />manner. In addition, the City also requested plans for improvements of <br />the facilities and overall recommendations. The improvements and <br />recommendations proposed by Parking Concepts, Inc. are essential to <br />bringing the facilities up to a standard of quality desired by the City. <br /> <br />Parking Concepts, Inc. did not have the lowest management fee. The fee <br />ranged from $0 to $48,000; and the fee Parking Concepts, Inc is proposing <br />of $28,800 is in line with the majority of proposals. In addition, the <br />fee is only one component of the overall assessment of the proposal. <br />Combined with the other criteria that was evaluated, Parking Concepts, <br />Inc. rated as the top scorer. Five Star Parking proposed operating the <br />parking facilities at zero cost to the City; however, after evaluating <br />its budgetary proposal, the cost of operating the facility would out <br />weigh the zero fee. <br /> <br />Often, the parking garages provide the first impression to those visiting <br />Santa Ana; therefore, the appearance of the garage and customer service <br />are of primary importance. With the execution of a new agreement, staff <br />will work with Parking Concepts, Inc. to develop improvement plans. <br /> <br />Based on the overall quality and thoroughness of <br />recommends the selection of Parking Concepts, Inc. <br />Downtown City-owned garages for a three-year period <br />options to be executed at the discretion of the City. <br /> <br />the proposal, staff <br />to manage the four <br />wi th two, one-year <br /> <br />FISCAL IMPACT <br /> <br />Funds are available In the Downtown Parking Facilities Account (account <br />no. 027-014-6291). <br /> <br />APPROVED AS TO FUNDS AND ACCOUNTS: <br /> <br />st,,~:qrding <br /> <br />Deputy City Manager for <br />Development Services <br />Community Development Agency <br /> <br />C2UALf,^ ~~ <br /> <br />t ~rancisco Gutierrez Fi.U'" <br />~ Executive Director <br />Finance & Management Services Agency <br /> <br />SGH/FH/mlr <br /> <br />H:\ACTION ITEMS\COUNCIL\2007 CC\ContAwardMuniParkGarageOperator 12-3-07.doc <br /> <br />25C-3 <br /> <br />