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THIS ENDORSEMENT CHANGES THE POLICY. PLEASE READ IT CAREFULLY, <br /> BUSINESS LIABILITY COVERAGE FORM <br /> AMENDATORY ENDORSEMENT <br /> This endorsement modifies insurance provided under the following: <br /> BUSINESS LIABILITY COVERAGE FORM <br /> A. Sub-subparagraphs 1.p. (7), (8), (15) of Paragraph (c) An Internet search, access, content or <br /> 2., of Section B. Exclusions are deleted and service provider. <br /> replaced with the following: However, this exclusion does not <br /> p. Personal and Advertising Injury: apply to Paragraphs a., b. and c. of <br /> (7) (a) Arising out of any actual or alleged the definition of "personal and <br /> infringement or violation of any intellectual advertising injury" under the <br /> property right, such as copyright, patent, Definitions Section. <br /> trademark, trade name, trade secret, For the purposes of this exclusion, the <br /> service mark or other designation of origin placing of frames, borders or links, or <br /> or authenticity; or advertising, for you or others <br /> (b) Any injury or damage alleged in any anywhere on the Internet, is not by <br /> claim or "suit" that also alleges an itself, considered the business of <br /> infringement or violation of any advertising, broadcasting, publishing <br /> intellectual property right, whether or telecasting. <br /> such allegation of infringement or (15)Arising out of any access to or disclosure <br /> violation is made by you or by any of any person's or organization's <br /> other party involved in the claim or confidential or personal information, <br /> "suit", regardless of whether this including patents, trade secrets, <br /> insurance would otherwise apply. processing methods, customer lists, <br /> However, this exclusion does not apply if the financial information, credit card <br /> only allegation in the claim or "suit" involving information, health information or any <br /> any intellectual property right is limited to: other type of nonpublic information.This <br /> (1) Infringement, in your "advertisement", exclusion applies even if damages are <br /> of: claimed for notification costs, credit <br /> monitoring expenses, forensic expenses, <br /> {a) Copyright; public relations expenses or any other <br /> (b) Slogan; or loss, cost or expense incurred by you or <br /> (c) Title of any literary or artistic work; others arising out of any access to or <br /> or disclosure of any person's or <br /> (2) Copying, in your "advertisement", a organization's confidential or personal <br /> person's or organization's "advertising information. <br /> idea"or style of"advertisement". B. Subparagraph 1.r. of Section B. Exclusions is <br /> (8) Arising out of an offense committed by an deleted and replaced with the following: <br /> insured whose business is: r. Employment-Related Practices <br /> (a) Advertising, broadcasting, publishing "Personal and advertising injury"to: <br /> or telecasting; (1) A person arising out of any"employment— <br /> (b) Designing or determining content of related practices"; or <br /> web sites for others; or <br /> Form SS 00 60 0915 Page 1 of 2 <br />