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MOU with Garden Grove and Fountain Valley for the Little Saigon Area <br /> October 21, 2025 <br /> Page 3 <br /> Upon expenditure of the grant funds, there is no obligation for the City to allocate <br /> additional funding toward this project. The completed economic market assessment will <br /> serve as a resource for the Community Development Agency's Economic Development <br /> staff to support future business attraction efforts. <br /> Background of Little Saigon: <br /> Little Saigon, founded in Santa Ana by Vietnamese refugees after the Vietnam War, has <br /> grown the largest Vietnamese community outside Vietnam, spanning Westminster, <br /> Garden Grove, and Fountain Valley. Centered on Bolsa Avenue, it is known for its vibrant <br /> markets, cuisine, festivals, and media, and has served as both an economic hub and a <br /> symbol of resilience and identity for Vietnamese Americans over the past 50 years. <br /> As a cultural tourism destination, Little Saigon offers authentic experiences through <br /> heritage tours, culinary adventures, and festivals such as Mid-Autumn, Tet Lunar New <br /> Year, and Viet Film Fest. With strategic investment in infrastructure, signage, marketing, <br /> and partnerships, it can attract visitors from across California and beyond. <br /> This initiative will revitalize key areas across Santa Ana, Fountain Valley and Garden <br /> Grove, with Vietnamese American—inspired design and enhanced public spaces, driving <br /> job creation, business growth, and cultural vitality while strengthening the regional <br /> economy. <br /> FISCAL IMPACT <br /> There is no fiscal impact associated with this action. <br /> EXHIBIT(S) <br /> 1. MOU with cities of Garden Grove and Fountain Valley <br /> Submitted By: Michael L. Garcia, Executive Director - Community Development Agency <br /> Approved By: Alvaro Nunez, City Manager <br />