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SAbES HIGHbIGHTS <br /> TRUESHOW3 Ito <br /> BROMMEnTS <br /> 6 SITE UISITS <br /> 90S696 <br /> QURLIFIED LERDS 1H POTEnTIRL HOTEL REURUE <br /> CLIENT EVENTS 6 FAM TOURS <br /> Hosted client events in Guadalajara, Monterrey, Mexico City, Miami, Sacramento,Toronto,and Vancouver, <br /> including a Mexico City presentation for 130 meeting planners from HelmsBriscoe, Maritz,and American <br /> Express,with VIPs from Brand USA,Visit California,and the U.S. Embassy Department of Commerce. <br /> Additionally, hosted four FAM tours—two for Mexican media and two for Canadian travel professionals, <br /> including Alberta Motor Association (Canada's AAA)agents. <br /> OPPORTUNITY FUNDS ENGAGEMENT <br /> Incentive program designed to attract group business •130 Aeromexico travel professionals ;,�"'r��% <br /> and drive overnight hotel stays while helping Santa hosted for breakfast <br /> Ana compete with other destinations. &a custom Santa Ana Loteria gamey <br /> •95 Aeromexico agents hosted for a webinar <br /> •11 Mexico radio interviews <br /> Generated 1,480 room nights a ® �� <br /> •6 interviews with travel-related media <br /> $350,000 in hotel revenue •1 Mexico City TV interview W e <br /> 0 <br /> 4TH. <br /> 0,rr� <br /> . - �RTREEir �.),J <br /> AARKETk <br /> C Ity Goo, niollel professionals experience 4th Street Market. 11 — 1 cj Interview with Conexibn Global. 5/5/2026 <br />