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EXHIBIT D <br />January 30, 2014 <br />Cheryl Eberly <br />Principal Librarian <br />Young Adult/ Volunteer Services <br />Santa Ana Public Library <br />26 Civic Center Plaza <br />Santa Ana, CA 92701 <br />Dear Ms. Eberly, <br />71 St John Street <br />London EC11A 4Nf <br />Tel: +44 (0) 20 7148 7666 <br />U5: 415935 -4701 <br />www, wearewh atw edo. org <br />I'm writing to express our support for the Memories of Migration project, proposed by Santa <br />Ana Public Library, which we will provide technical development and design support for. <br />We Are What We Do (WAWWD) is a non - profit organization started in the east of London in <br />2003, and consists of a UK registered Community Interest Company (05241856), a Charitable <br />Foundation (1134546), and a California not - for - profit corporation with IRS 501(c)3 tax <br />exemption status. The Historypin project started in 2009 and we have 5 full time employees <br />dedicated to the project, in addition to support from our digital development team and creative <br />team. <br />We understand that We Are What We Do /Historypin will create the technical framework and <br />digital engagement strategy to support Memories of Migration, working closely with the Santa <br />Ana team and regional projects. There will be a specially designed Memories of Migration <br />website that will utilize the Historypin framework. Metadata for all User Generated Content <br />(UGC) will be available with an open license (specifically CCO, CC 8Y, or CC 8Y -SA), and the <br />content itself will also be openly licensed (CCO, CC 8Y, or CC BY-SA), The collection of UGC will <br />be managed through the Historypin platform. <br />Critical to the success of the project is a comprehensive workflow for content collection from <br />collection sessions. Content and metadata will result in content appearing on Historypin, <br />highlighted in the Memories of Migrations project, and entered into the appropriate local library <br />content management system. Additionally, all content related to the project will be contributed <br />to the Internet Archive for long -term preservation. Website hosting and redundancy will be <br />assumed by Historypin for the duration of the project. <br />WAWWD Director of Evaluation Kathleen Collett will work closely with the Santa Ana Public <br />team to implement the evaluation plan designed to collect and aggregate information from all <br />of the participating Model Program partners. <br />Specifically, we will support the program through the following Description of Work, milestones, <br />and program deliverables: <br />Description of Work <br />The work defined in this work package is defined in the following tasks: <br />Task 1.1. Propose a framework for copyright and legal agreements for all partners and <br />contributors. <br />Task 1.2. Create a dual digital preservation workflow that will accommodate archiving and <br />cataloging by local institutions as well as for the project as a whole on Internet Archive. <br />Page 1 of 3 We Are What We Do / Memories of Migration <br />20B -110 <br />