NELSON NYGAARD CONSULTING ASSOCIATES, INC. 1A -2015

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Santa Ana Safe Mobility Plan I Revised Scope of Work City of Santa Ana, CA Task 1.6 Program Charter We will work with the project management team to confirm which collision types and collision factors in Santa Ana would benefit from an enforcement and education campaign. Task 1.4 and Task 1.5 above will result in a program charter describing the types of outreach campaign, education and enforcement programs suitable for Santa Ana, including goals, potential media, desired outcomes, viable partners, and performance measures. Deliverables: Project Kickoff Meeting; Weekly PDT Meetings; Five Community /Stakeholder Meetings; Two City Council Meetings /Presentations; Project Schedule Management, Monthly Progress Reports and Monthly Cost Accounting, Quality Assurance /Quality Control; Outreach Campaign Best Practices Presentation; Program Charter including goals, potential media, desired outcomes and performance measures. Assumptions and / or exclusions to the scope of work • We assume that the City Project Manager will suggest and invite Steering Committee members. • In response to RFP language regarding the importance of `demonstrated ability to interface and coordinate with multiple agencies', we'd like to note that project manager Drusilla van Hengel has amassed extensive experience coordinating with stakeholders from multiple agencies over the course of 15+ years in the public and private sector. She brings a deep knowledge and sensitivity to the priorities and responsibilities of the variety of agencies involved in delivering urban transportation services. TASK 2: DATA COLLECTION The Nelson \Nygaard team will work with the Santa Ana data manager or other appropriate staff to develop a database framework that prioritizes the acquisition of data that will be important to understanding and reducing Santa Ana's historically high rate of collisions with vulnerable roadway users. Based on our experience, the following data will be prioritized: traffic volumes, five year collision history, including party and collision data, roadway speed limits and /or City speed studies, lane geometries and roadway widths, street classification, traffic control type, signal phasing, street lighting, pedestrian lighting, trees, transit stops with boarding and alighting data and adjacent land uses. We will utilize available GIS data files from the City for a majority of this information and will supplement with a verification of the data by engineering staff. Our goal is to develop a database that connects collision data with environmental, roadway, and traffic data specifically relevant to pedestrian and bicycle involved collisions which will allow for a detailed analysis of trends and contributing factors and will set the foundation for project prioritization. We will work with the city staff to update the data sets if we identify necessary additions to the collision, roadway, or traffic data relevant to pedestrian and bicycle involved collisions. We expect to do some post processing of the data to accurately identify which of the parties involved are people walling or bicycling (to understand direction of travel, as the movements of bicyclists and pedestrians are more fluid than motor vehicles) and to develop a decision rule for identifying pedestrian crossing locations relative to crosswalks. Finally, the database will be sensitive to changing roadway characteristics over time, so that the roadway conditions at the time of the collision are accurate. Assumptions and or exclusions to the sco e of work of • We assume the City of Santa Ana Police and Public Works Departments have coordinated data that will be made available to the consulting team immediately. • A meeting with the Police Department to thoroughly understand standard practices for completion of key collision report fields will be a high priority of the project kickoff.