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Home My WebLink AboutPOWERPOINT- Study Session Envision WillowickR Joint Special City Council Meeting Cities of Garden Grove and Santa Ana January 29, 2019 4S GARDEN GROVE JOINT SPECIAL MEETING OVERVIEW 2017 2018 Memorandum of Understanding Joint Study Session in December • Agreement to proceed with visioning and economic analysis • Consultants selection (SWA and HATCH) • Envision Willowick Community Workshops C) • Joint Special Meeting Results of visioning and economic analysis Next Steps n CONSULTANT PRESENTATIONS swa HL\TC H https://ggcity.org/econdev/envision-wiIlowick TASKS TO BE COMPLETED 1 1 • Complete Visioning Document • Review the Preliminary Title Report • Conduct a boundary survey • Conduct a Phase 1 Assessment • Prepare Request for Qualifications/Proposals • Create online RFQ/P submittal process n REQUEST FOR QUALIFICATIONS/PROPOSALS ale Issue RFQ/P April 2019 ICSC Marketing May 2019 Question(s) submittal deadline June 2019 City response(s) June 2019 RFQ/P Proposal Deadline June 2019 Developer Interviews July/August 2019 Evaluate Top Proposer List July/August 2019 Master Developer Selection Fall 2019 STAFF RECOMMENDATION ➢Garden Grove City Council - Approve development and issuance of a Request for Qualifications and Proposals for future reuse of the Willowick Golf Course ➢Santa Ana City Council — Concur with development and issuance of a Request for Qualifications and Proposals for future reuse of the Willowick Golf Course e n v i s i o n w i I I o w i c k Envision Will o wick! Visioning Document Councils Presentation °�M1a3�t GARDEN G0.0VF Env,,icb Wdlio ck! ----------------- Listen Workshop #1 August 30 Goodwill Industries 410 N. Fairview St. i Santa Ana, CA 92703 6-8 pm ; Explore ideas, needs and i goals of the community. i ---------------- Visioning Process ------------------------------------- Create Workshop #2A Workshop #2B September 27 October 2 Spurgeon Buena Clinton Youth ; Intermediate School and Family Center i 2701 W. 5'h St. 12661 Sunswept Ave. i i Santa Ana, CA 92703 Garden Grove, CA 92843 i 6-8 pm 6-8 pm i Explore economic and market forces, then brainstorm i and map your ideas for the future of Willowick. ``------------------------------------ ----------------- Evaluate Workshop #3 October 25 Spurgeon ; Intermediate School i 2701 W. 5'" St. i i Santa Ana, CA 92703 i 6-8 pm ; Provide feedback on i alternative concepts i i developed on input from i the previous workshops. --------------- Envision Will o wick! LISTEN 0 i., a '/1 1- wickl ' Site Conditions —___ i Garden _I1 IVi i •I ` - = _ _-_ II W 6shingtori Aye 11 �� - Grove -- �- Multi-moda r i III nt 1 potential of Santa _LLLI_j Streetcar Ana I,'I ISI Passible \ 0C Streetc I I;1 I'I Possible Stop Additional I Single Fatuity Homes I I IiI Connectionsa i I L,I IIS ♦11'Zk ofs Connectio00 �� u ki t Santa o j� §c antsI III I -- Re -envision Rive mpesino Park � -- Spurgeon W 7th St Intermediate I I III III "L School LI II ISI k 1D4 Spurgeon Park W.5th Envision Willorlek! v .r. Wmxshep i Workshop 1: Activity Results Example Question: The first activity was a pop quiz; attendees were asked toQ What other places do you enjoy visiting and wish respond to 9 questions, recording each answer on a sticky note v• were closer to Santa Ana/Garden Grove? and posting each answer on exhibits posted on the wall. The major themes that resulted from this exercise are: 1. Neighborhood safety and access 2. Community and family-oriented 3. Culture and learning 4. Renovate and renew 5. Places to play and gather The second activity was a dot polling exercise, where participants were given 15 sticker dots and asked to place each dot on their top-rated programs among 8 different board topics. The top programs resulted in: 1. Learn 2. Play 3. Engage 4. Entertain 5. Gather gardens open space amphitheater community cenl dinery dining science/learning the city theme park the mountains culture/museum the desert the beach - tshing library/bookstore movie theatre trails/recreation/exercise equipment Example Boards: Community Values Statement The Cities of Garden Grove and Santa Ana value a vibrant, multi -use gathering place—a complete community that is family-oriented, safe and publicly accessible. A new Willowick will foster the community's cultural heritage; provide educational and economic opportunities that encourage community interaction; and allow a multitude of uses that bring families together for generations to come. ._. t i.,_71 EnWl wn W Ul Wokl l L,,I, Guiding Principles for Willowick Based on input and feedback from Workshop 1, a series of Guiding Principles were developed. These Guiding Principles are intended to inform the ultimate vision of Willowick while not restricting the uses or form of the redevelopment. 1. Celebrate the history of Willowick 2. Create memorable gathering places 3. Provide for safety and accessibility 4. Promote a distinct character of place 5. Maintain a flexible framework B . +, a, III lcwickl Guiding Principles for Willowick 1, Celebrate the history of Willowicki take inspiration from the historic red car town 0 Ccceuiwo Srneer 9 ce r.. --kI Guiding Principles for Willowick d � o • rl� rI � m � ` N[SIM�MSRRRVE 1)iH $i leverage accessibility to the future OC Streetcar s _ � 4 i H xuzrexcrox Rve rl C,. Za rI kieNy= y1 W CrvK CfHfERM �w • x Clrk � Z rI „Hzr aN�., • • • S \R1! p ♦ 9r 3 10 .gin_ ,,,4w,.kl co.N,w bf Guiding Principles for Willowick 11 _n11on PlE6.w!vk!- Guiding Principles for Willowick 4. Promote a distinct character of place preserve and renew historic roots character rooted in culture = °T knew development that enriches the qualit, of the existing neighborhoods 12 Envrsron Wi1.wick! e Guiding Principles for Willowick Envision Will o wick! CREATE Workshop 2 A/B: Activity Results Example Boards The first activity was a dot polling exercise, where participants roh�si E tsl were introduced to 8 different comparable projects and asked to Heifer International P P Vlllaga 6 Clinton library indicate preference for aspects of the projects 181 The top principles included: _ 1. Urban farm supports the local community 2. Park -like setting e 3. Respects existing neighborhood `= 4. Mix of housing choices 5. Campus central park creates recreational amenity 6. Connection to recreational amenities along river For Activity 2, attendees were given materials to design their version of Willowick. The motor themes that resulted from this exercise are: 1. Parks with a variety of amenities 2. Spaces for the community to gather and celebrate culture 3. Mix of housing choices 4. Complimentary uses adjacent to existing neighborhood 5. Public safety & security 6. Neighborhood serving retail and business space M Vision Statement f - For the future of Willowick, the Cities of Garden Grove and Santa Ana envision a safe, vibrant, and multi -use destination for its residents. A new Willowick will celebrate the history of the site and provide memorable, family-oriented, public gathering places that enrich the quality of the existing neighborhoods. Through a flexible framework with ever -evolving experiential qualities, Willowick will be able to support a layered program that reinforces the economic viability of the area. Lr Ju ' J - e �fi 7 EmAson {Yrtewie4t ; Transit -Oriented Development Framework Strategies for Willowick Open Spaces Engage the Santa Ana River and Bike Trail tIN Transition to Existing Edges/Uses A "', 1 1 Et $; r 1 Create a Community Gathering Space Access to Food/Agriculture Encourage Housing Production with Attainable/Affordable Housing 19 E,,,3i Wlllowlak! Vision Concepts for Willowick A series of three Vision Concepts were developed based on Community and Stakeholder input to explore different possibilities for Willowick. These Vision Concepts are intended to implement the Guiding Principles while exploring the range of Framework Strategies and intensities of development. Willowick Stadium to e��sm� wruowiekr ,.. Willowick District Willowick Tech W i I I o wick Stadium =Ms stadium & sports complex » High -Rise Scale » Large Entertainment Use » Sports Park along Santa Ana River » Transit -Oriented Development around Streetcar Stop ��—ee,; �`#�o� ��.; �fi'i8'.Ki.7!i'' 25 Ei.: ca Nnnwiok! Wo,4sFop 3 Workshop 3: Activity Results Which uses do you like in Willowick Stadium? A. Large Entertainment Use (Stadium) B. Mostly Dense, More Attainable Housing C. Transit -Oriented Development around Streetcar Stop D. Large Sports Park along Santa Ana River E. Retail is mixed with Office and Residential uses F. No Preference ■ ® . , - _ G. No Uses Shown What characteristics of Willowick Stadium do you like? A. High -Rise scale (3-12 stories) B. Smaller Buildings adjacent to Existing Neighborhoods C. Campesino Park moved along River Edge D. Mixed -Use Core around Streetcar Stop E. Small, Walkable Blocks . , ' ' _ F. No Preference G. No Characteristics Shown 26 „.moi_,_ Workshop 3: Activity Results Which uses do you like in Willowick District? A. Cultural and Community Gathering Space B. Mix of Dense, More Attainable Housing and Larger, Single -Family Homes C. Large Park along Santa Ana River D. Office District facing Santa Ana River Park E. Retail anchors W 5th St. and Mixed -Use Core at Streetcar Stop F. No Preference G. No Uses Shown What characteristics of Willowick District do you like? A. Mid -Rise scale (2-8 stories) B. Large Park along River connects back to Neighborhoods C. Campesino Park Activated within the Community D. Mixed -Use Core around Streetcar Stop E. Small, Walkable Blocks F. No Preference G. No Characteristics Shown Q) W"'..W, _a,,.,, A. Central Urban Farm B. Lower Density, Less Attainable Housing C. Flexible, Creative Office Space D. Series of small Neighborhood Parks E. Neighborhood Retail along W 5th St. F. No Preference G. No Uses Shown In"Uh.,3 Workshop 3: Activity Results Which uses do you like in Willowick Tech? What characteristics of Willowick Tech do you like? A. Low -scale (2-4 stories) B. Small open spaces distributed throughout C. Buildings oriented around open spaces D. Agriculture and Orchards incorporated throughout plan E. Small, walkable blocks ■ • F. No Preference G. No Characteristics Shown Envision Willowick! IMPLEMENT 29 Envismn Willowick!-,-.�1— )) Continue community outreach throughout the planning and design process. Any future plans for the site should engage the community early on and provide consistent communication. )) Seek potential partners including, but not limited to: • City of Garden Grove • City of Santa Ana • Orange County Transportation Authority • CalTrans • Army Corp. of Engineers • Orange County Water District • Santa Ana Unified School District )) Issue an RFP to solicit private development partners. Visioning Ideas )) Community uses such as gathering spaces, community centers, educational centers and/ or museums should play significant roles within a future plan. )) Create a plan that emphasizes safety and accessibility. )) Provide for attainable and affordable housing. )) Create a large park (among the preferred were a variety of uses such as sports, dog park, and skate park). )) Engage the Santa Ana River and Bike Trail. )) Provide access to food sources including community agricultural opportunities. Envision Will o wick! + R` e Willowick Golf Course MarketAnalysis Joint Special Council Meeting Cities of Santa Ana and Garden Grove January 29, 2019 HUTCH . Market Drivers : Population 3500000 3.000 000 2,500000 "C 2,000 W0 1500, WC 1 oon Mo 500.000 - - 0 2000 2001 2002 2003 2004 2005 2006 2007 IMS 2009 2010 2011 2012 2013 2013 2015 2016 201- 2910 •Elsaenerein Orange Oounry •Gabe, Grove sSanta An. 1—I. rarmr—Department»f F-- . Market Drivers : Population 3.500. WO - HUTCH 3000.(I • • • 2,500 C0C 111. • 1 2,000.000 1500. MD 100Wo Sw OFF) o 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2107 2018 •Elseenerein Orange County •Garden Grove *Santa Ana II r. Fame] Source. California Department of Fin OnCn HL\TCH . Market Drivers : Population 3C0GOo 3000 GO0 2500C 2 c0o s 150C CC 1 0000CO 5010 spot a .- O 00 a 2000 2001 2002 2CO3 2004 2005 2006 2007 2008 2003 2010 2011 2012 2113 2014 2015 2016 2017 2019 . Elservinii Orsnaa Cei .G,an,Grove ISanta Ana 7—ce <al rom a ne,anmeino.re. . Market Drivers : Population 1500 OCC 2,500 CO 200000 1 500.00 1 000 CC scc cc v c 0 0 C 011111111111 2000 2001 2002 2003 2004 2005 2006 2007 2008 2000 2010 2011 2012 2013 2014 2015 2016' 22017 2013 •Elsewhere In Orange County Grove aSent. Ana HUTCH suwce 0x101070 oepari of Finan I�Rtiry7 0 . Market Drivers : Average Household Size 3.62 M1 SeoleAna Garden Grove Oiangecou e ,e HUTCH Sows 1016 AL5SYear Eslima[es,TahIe BJ5010c [ . Market Drivers Families with Children as a Share of Total Households Santa Ana Garden Grove Orange County California HUTCH Sourte101fiA6EYear Esfimatesaable 519a3 . Market Drivers: Job Growth (Orange County) 1,300000 • •• • • •• •• 11 • 1 1 600 coo 1 400 eco 1 290 COO _ 1,000 COO 800 COO 990.°°5 415CCC 200,_11111111��111111 2002 2003 20f 2005 20Cc .__, 2009 2010 21'1 2012 2013 4014 2015 2010 2011 .consYuaon .P,tai vfauunrg IReail . Financa� Acamiiea .?rof_ssi.I.I59usmsss services- ctlucaUonal 3 Health Services .Leisure& Hespilality .TIaOo'pCQdOCn and'Aereh605ing. Cther Sarn<es o.nrt_ »sof aefl—n EDD l3aorF win,l No . Market Drivers: Job Growth (Orange County) HUTCH tSCo COO 1.son CC, 1,20000° •-:_� °I 1,200060 t,ime000 �' 11111 N00,0CC 130A -C 1 1 1 1 1 1! 1 1 1 1 1 ! 1 1 400800 20C 0001111111��1111111 202 2003 2004 2105 2006 2007 2008 2005 2011 2011 2012 2013 2014 2115 2010 1111 .Consfmgion .Manu(actunng uR all a Finanaal All,, ties .Pmfasronai& 9usmees Servmes sEducahona&Hearth Sen Ices ..allure s H.1111lity .:ransFortaoon and Warehousing .0the Services 3omre One of -14— a eco feh.r Jmke In HUTCH . Market Drivers: Job Growth (Orange County) ,,ego 000 1 6600.000 . . 1400000 .. 1204000 1000100 O ON 6^_0000 400,000 200 ON 2002 2006 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 20.7 .GonsVucGon .Maaulacwtlng a�-e,al •F-nanC.3i iCLLla2s •: r01EssoTdl&bL$_nea$S61Y1Cf5 >Eeuca!iona&H23111 $BrvicBE . es�re..::ospltaliry .T-ateportation ano War=_nousing •0th, Services �a�:_ �o�mcnurom;3 eop �nm.w>,xanmo HUTCH . Market Drivers: Job Growth (Orange County) 1 800 000 1,600,000 1.400 000 1 „I no 1 3L r .-n HATCH w jobs increased by 1,.000 coo almost 30 800 ON 600:000 600 '. ' pre- 1 percent recessio 400.000 . ers at approximately 200 ON lot 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 .ConsUlctlon •Manufacturing R.n.,1 . Financial AcSvities 0Pfofemonal& Business Services a Educabonal&HealtM1 Services • Leisure& Hospitality OTrensportation and Warehousing.Otlter5ervlces 1 „I no 1 3L r .-n HATCH w . Market Drivers: Employment 180 Q tsu,000 146000 120 000 100 Ox r GO 000 �;Op 60 000 40,000 26000 2010 2011 zeta 2013 2014 2015 2e._. 201E •Gartlen. Grov=ictal Employment •Santa Ana ic!ai EmplOymenl roan HUTCH s � e0o tma,ein4�lmm EstateReal . Market Drivers: Median Home Value and Unemployment JaM,,.. oo $800 000 .. 2,0 lI M Lr_10 a3'M $700000 �r. JI i an, ,�.. 3000o sw000a I. 1 I f $400 000 $300000 sz0a Ma sran0o 0 w a s a S o S y pne GaMsnGrcva�Ore05e GounN f�Penge. Caunly 5.n— 111w/9areor CIO.,—BD 1nbor11u,X <info c 0x �Fiw�,e�i ame ulti-Family HUTCH . Market Drivers: Median Rent S3 50t) 53 occ £2 5C0 S 1509 vl 000 jr 55^_0 2010 2011 2C1^ 22013 2014 2015 2015 2017 201E �Calncmia •Orange County aGargan Grove •Santa Ana . Market Drivers: Median Rent 53 50, 33 000 52 5CG ;2001 scc •: r1c S5ac $_ 2010 i HUTCH 2112 2013 Ana Garden over Orange overall. 2911 21015 and Grove,compared 000 in 2015 2017 291E •Ca5frnia •orange Cnn,ty IGIdnnGmve : Santa Ana HUTCH . Market Drivers: Median Rent 33 500 W000 • 4 e. S2500 $2000 31 500 000 SSco 2010 2011 2113 2014 2013 201 201s 2118 •.,eb10�'nia •� punt, ,G„nanGmt. SdnleAne . Multi -Family Rents in Orange County, August 2018 0 2 5 5 10 Miles X. HUTCH Legend A Wllawie, Avemae Apartment Rent HL\TCH . Multi -Family Rental : Market Analysis Multi -Family Unit Construction 2002.2017 Garden Grove 1% or 1,000 Units 2% o r 1,400 Units Orange County ,. r0 S.Canso, sulld,,Pernn suryw, Analysis Haan HUTCH . Market Drivers: Real Household Income $90.000 -- 1 - - SYd�3 i81i92e 580.000 590,000 :E�513 ==eAE2 -0,]3E SEQSL >64481 580.000 s6r� 550.000 390000 5'.0,000 $20.000 _ $113000 California 0i Carol, Gi rdfo CifOva Salla:.::a .2011 -2016 A .ou¢_ dal 1.,d 2916Ar5 n r, Ezom,txz. 1361c 51903 HNT C H . Retail : Market Analysis Household Spending Power by Region Santa Ana Household discretionary spending: 5% or $965 million Garden Grove Household discretionary spending: 3%or$660 million Orange County Household discretionary spending: $19 billion HUTCH — f rlrf b,'..rsmm: 2016Aa5VearE,t.ate,Table1903/Ana1,,[,.Hatch go i ■r i AI ;Cll {{ice : Market Analysis l �ml Office Building Stock/Vacancy Santa Ana and Garden Grove -. -. 4100 40•", 4 300 / ' \ % 4200 _. 25S. �� 4109 4000 _- 0' 3 2c0 Office Building Stock — —— Gaited Grove♦ Santa Clara Office Vacancy Rate , Sou¢e:cBRE/awmnyoungnwlysisrvamn HUTCH Slide 26 NC3 add axes titles and label the lowest stock and vacancy rate data points Na, C,,ceru i;7,1c., l.a .Office Rents in Orange County, 2018 (Q2) a IS s to Miles Legend c v A Wllowick ^, L Average Offs a Rents Missing Data p,ra htyHat 2013 Aiin-H Fa— -I Source'. C6RE r i_rrof_i .Office : Market Analysis Total Office Market Share Garden Grove + Santa Ana 9%or4million SF Central and West Submarket 20% or 15 million SF Orange County 74 million SF S.CBRE/4 m, Young Anal,„I HAO HATCH l � �_ Hotel . Hotel : Market Analysis Orange County Hotel Occupancy Rate and Average Daily Rate 90.00% _ $200 80.00% 5180 7000%...... ......................................... • 5150 -. 5140 rr c 6000"k 5120 50 WI/I -. 5100 f 40,10% �- r 180 i 30 0036 c Sac 20001c - rs 510 1 20 2008 2009 2010 2011 2011 2013 2014 2015 201a 2017 2015 2019 20220 2031 2022 2023 . AversOe OaUy Ret (5 per Room) ..... Occup dcy Rata " sou,. CERE and SR RIId,IAnalyzis Heoce HUTCH . Hotel : Market Analysis Orange County Hotels Revenue per Available Room $$150 5140 _. 5120 ...........• ............. 51x0 - - - $ea - - - - see 540 $20 - so 2008 zoos 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022A 2023 CupaSpMwpa¢n IDL3 An miyert Rsserved. Source; CBRE and SiR ReportAnatysts Hatch HUTCH F ��.�. - �' �` �' �� _ - , .:;:.� �� ., _ - �. .. 'r �"_ y� �� ;_ ;. ,� t..;� � , x ,_,� �„ .�,.. ,�� E �.:- a +.7 A Y�. Jf v'I � �' .rdei 4 d' .. � � '.# �l - � 1.