HomeMy WebLinkAbout76-032RESOLUTION NO. 76-32
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF SANTA ANA
AMENDING SECTION 3 OF RESOLUTION NO. 58-281 TO REALLOCATE
THE CLASS OF PUBLIC INFORMATION OFFICER TO A MORE EQUI-
TABLE SALARY RANGE
WHEREAS, on November 3, 1958, the City Council passed and adopted
Resolution No. 58-281, revising and re-establishing the Basic Compen-
sation Plan for employees of the City of Santa Ana; and
WHEREAS, the City Council has from time to time amended this Res-
olution in order to maintain the relevancy and equity of the Classifi-
cation and Pay Plan; and
WHEREAS, a recently completed job content analysis and evaluation
of the Public Information Officer class clearly indicates that the
existing salary range allocation is no longer appropriate for the di-
versity and level of work actually being performed; and
WHEREAS~ as originally conceived, this single-position class had
(a) no supervisory responsibilities; (b) minimum budgetary responsi-
bilities, (c) little or no responsibilities beyond press relations/
public relations; and
WHEREAS, when the position of Public Information Officer was es-
tablished in 1973, the salary level was appropriate for the degree
of difficulty and complexity of the assigned duties and responsibil-
ities and of the supervision recieved and exercised; and
WHEREAS, the position has expanded substantially and significantly
to include responsibility for the full range of public relations and
public affairs functions and activities for the entire organization
and the performance of special administrative assignments for the City
Manager; and
WHEREAS, this expansion of the functions and activities of the
position necessitated corresponding increases in budgetary and gen-
eral managerial responsibilities and the addition of responsibility
for the supervision of several full-time staff assistants.
NOW, THEREFORE, BE IT RESOLVED: That Section 3 of Resolution
No. 58-281 is hereby amended in accordance with merit system princi-
ples and sound personnel practices by reallocating the classification
of Public Information Officer from Salary Range No. 366, $1245-$1513
to Salary Range No. 408, $1528-$1857.
BE IT FURTHER RESOLVED: That this amendment shall take effect
on March 1, 1976.
PASSED AND ADOPTED by the City Council of the
at its regular meeting held on the 1st
1976.
City of Santa Ana
day of March
ATTEST:
CLERK OF THE COUNCIL
STATE OF CALIFORNIA)
COUNTY OF ORANGE )
CITY OF SANTA ANA )
SS
I, FLORENCE I~ MALONE, do hereby certify that I am the Clerk
RESOLUTION NO. 76-32
Page 2
of the Council of the City of Santa Ana; that the foregoing Resolu-
tion was introduced to said Council at its regular meeting
held on the 1st day of March , 1976, and was at said meet-
ing passed and adopted by the following vpte to wit:
AYES: COUNCILMEN: Evans, Brandt, Ortiz, Garthe, Ward
NOES:
COUNCILMEN: Yamamoto
ABSENT:
COUNCILMEN: Bricken
CLERK OF THE COUNCIL
APPROVED AS TO FORM:
KEITH L. COW, CITY
ATTORNEY
(Classification Specification)
CITY OF SANTA ANA
PUBLIC INFORMATION OFFICER
DEFINITION
Under administrative direction, develops, promotes and administers the City's public
relations and public information program.
EXAMPLES OF DUTIES
Plans, develops, implements and maintains a comprehensive public relations and public
information program; prepares regular news releases and develops, promotes and main-
tains contacts with all news media including newspapers, magazines, radio, press and
television; advises City management on matters pertaining to relations with the public;
assists City cormnittees and commissions with promotion of specific projects; coordinates
internal and external public relations programs to develop a thorough understanding
of local government activities by citizens, public officials and City personnel;
maintains liaison with community groups interested in City affairs; helps develop
and coordinate varied public affairs workshops and discussion groups; establishes
inter-governmental associations regarding pending legislation and other matters of
interest or concern to the City; performs a variety of staff services and special
assignments for the City Manager's Office; confers with and assists persons request-
ing information or services or making complaints; investigates causes of complaints
and in coordination with the City Manager and/or department heads, recommends appro-
priate action to be taken; prepares comprehensive analyses and reports; and performs
other related duties as required.
DISTINGUISHING FEATURES OF T~IE CLASS
Assignments under this class are received in the form of general or oral outlines and
are.carried out with a high degree of independent creativity requiring the exercise
of independent-judgment and initiative. The incumbent acquires an intimate knowledge
of.all municipal activities, current and proposed community projects and promotes
public understanding and citizen participation, in City government.
RECOMMENDED MINIMUM QUALIFICATIONS
Graduation from an accredited college or university with a degree in public relations
administration, advertising, journalism, English or a related field and two years'
responsible administrative/experience in an advertising news media management or
public relations firm; or any equivalent combination of training and experience which
provides the following knowledge, skills and abilities;
Considerable knowledge of: municipal organization and functions and relationships
with other levels of government; the principles, practices and techniques of public
information and public relations work, professional journalism,
report format. Ability to:
establish and maintain
municipal officials and the pub
capable of reporting such progr,
display.a high degree of creat
art work layout and
and in writing;
employees,
and be
citizenry;