HomeMy WebLinkAboutVELASQUEZ PUBLISHING & PROMOTIONSINSIJRAr?C f)7 )N t
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WORK MAY
CLERK OF C01. N i' ,
1ATE 'AGREEMENT WITH VELAZQUEZ PUBLISHING TO PRODUCE
THE 2010 SEPTEMBER MEXICAN BICENNTENNIALDOWNTOWN FESTIVAL
This Agreement is entered into this 5th day of April, 2010 by and between the City of Santa Ana, a
charter City and municipal corporation duly organized and existing under the Constitution and laws
of the state of California ("City") and Velazquez Publishing, Inc., a California corporation
(hereinafter referred to as "Event Producer").
RECITALS
A. The City desired to retain one or more firms having special skill and knowledge in the field
of promotion of special events in order to plan and produce the 2010 September Mexican
Bicentennial Downtown Festival (hereinafter "Event") for the City.
B. Event Producer represents that it has produced similar Events in previous years and that it is
able and willing to provide such services to the City.
C. By an agreement of even date with this Agreement, City has also contracted with CCG,
Inc., dba is MX Live entertainment, which has made substantially similar representations
to the City.
D. Both entities have executed a joint event management agreement attached as Exhibit B,
E. In undertaking the performance of this Agreement, Event Producer represents that it is
knowledgeable in its field and that any services performed by Event Producer under this
Agreement will be performed in compliance with such standards as may reasonably be
expected from a professional Event Producer in the field.
1. SCOPE OF WORK
Event Producer shall, in conjunction with CCG, Inc., dba is MX Live entertainment,
(hereinfter "Co-Producer") produce said Event, in the downtown area of the City of Santa Ana. Co-
Producer is party to a contract with the City dated even date herewith (the "Co-Producer
Agreement"). Each Co-Producer Agreement contains the same Scope of Work set forth below
together with Exhibit A and incorporated herein by this reference (jointly, the "Scope of Work").
Event Producer and Co-Producer are also parties to that certain Fiestas de Independecia 2010
Agreement dated March 24, 2010 attached hereto as Exhibit B (the "Service Agreement"). The
duties of the each of the Co-Producers under the Scope of Work is intended to be allocated by the
Service Agreement. The City agrees to look to the particular Co-Producer for performance where the
duty is so allocated in the Service Agreement. Any task in the Scope of Work that is not expressly
allocated to one Co-Producer or the other, the Event Producer agrees to be jointly and severally liable
with the Co-Producer to the City for that task. The Scope of Work shall be as set forth below,
together with Exhibit A:
a) EVENT HOURS. Event hours will be during the following time periods:
i) Saturday, September 18, 2010: 12:00 p.m. to 10 p.m. for the festival with the
carnival closing at 12 a.m.
ii) Sunday, September 19, 2010: 12:00 p.m. To 9:00 p.m. for the festival with the
carnival closing at 10 p.m.
b) LAYOUT and BOOTHS. City shall retain the right to approve the general layout of
said Event, including the placement of booths, stages, etc., Boundaries of the event
shall extend from the east side of Birch to the west side of Minter on Fourth Street.
Third Street from the east side of Spurgeon to the east side of French. Sycamore,
Bush, and French Streets from the south side of Fifth Street to the north side of Third
Street. Main Street from the south side of Fifth to the north side of First Street.
C) THEME. If a theme is considered in addition to the Mexican Bicentennial, City and
Event Producer must reach mutual agreement as to said theme.
d) ENTERTAINMENT. City shall retain final approval over all entertainment. City at
its sole discretion and/or for any reason may reject entertainment chosen by Event
Producer. Event Producer shall produce a complete schedule for the main stage listing
each performer, their popularity rating, and their associated time slot before August
15, 2010. City will provide final approval before August 25, 2010, at which time City
will provide written approval in the form of a letter from the City Manager or his
designee. The stage located at the intersection of Fourth and Mortimer Streets shall be
reserved for the official "El Grito" from 6:30 p.m. until 9 p.m. on Saturday, September
18, 2010, at which time all advertising on stage if any, shall be removed, cloaked, or
hidden from display. The "El Grito" shall be conducted by the Mexican Consul. The
ceremony shall be coordinated between the City, Mexican Consul and the event
Producer.
C) STAGES. A minimum of two stages and associated entertainment shall be
programmed and produced during the event duration. One stage each provided by each
Event Producer. One stage shall be located at the intersection of Mortimer and 4th
Street. One stage shall be located at the intersection of Broadway and Fourth Streets as
outlined in the Service Agreement.
f) ALCOHOL and TOBACCO. Event Producer agrees not to sell or distribute or allow
the sale of or distribution of any tobacco products during the Fiestas event.
Sponsorship by alcohol product companies shall be considered, but must be pre-
approved by City. Absolutely no direct tobacco product advertising shall be allowed
within or associated with the Event. Neither tobacco product advertising nor alcohol
product advertising shall be distributed to minors.
g) PRESS RELEASES and PROMOTIONS. City shall receive copies of all press
releases and advertising for the event at least 72 hours prior to the use in the Event
promotion. Event Producer will provide to City all distributed documents related to
marketing, promotions and administration as distributed. All promotional materials
shall include the City of Santa Ana Downtown Orange County Logo.
h) SPONSORSHIP. City shall receive copies of all sponsorship agreements for the
Event. All sponsorship agreements/contracts must be between Event Producer and the
participating sponsor and not third parties. Sponsor must pay Event Producer directly
and not to third parties.
i) FEES. Event Producer shall be responsible for all fees and/or costs associated with
this event including, but not limited to, additional Police, Fire, Code Enforcement and
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Public Works; additional security including coverage for downtown parking garages;
graffiti removal; and street cleaning.
j) TRASH. Event Producer will maintain continuous litter control during the entire
Event and impose adequate mitigation measures to ensure the removal and disposal of
grease from food and/or cooking booths, including but not limited to the use of grease
barrels.
k) EQUIPMENT. Event Producer shall provide all necessary equipment, resources and
manpower to develop and produce the Event. Equipment is to include lighting for all
vendor booths which is to be maintained and fully illuminated until all attendees have
vacated the festival and carnival grounds as per the Service Agreement.
1) RIGHT OF FIRST REFUSAL. Event Producer shall provide right of first refusal to
merchants with businesses along 4ti' Street and in the Fiesta Marketplace for booths
located in front of said businesses at a discounted rate. Requests and payment by
merchants for booths are to be received no later than August 1, 2010.
m) DISCOUNTED BOOTHS. Event Producer shall provide twelve (12) non-corporate
sponsor booths at a discounted rate to the City of Santa Ana Bicentennial Advisory
Committee. Requests by the advisory committee for booths are to be received no later
than August 1, 2010. Booths are to be located on Fourth Street between Bush Street
and Main Street at the rate of $600.00 per 10" by 10" booth. Payment for said booth is
to be received no later than August 1, 2010.
n) FINANCIAL LEDGER. Event Producer shall maintain a financial ledger specifically
detailing all expenses/cost and revenues generated from said Event in order to
determine net revenue. Within 30 days after the Event, Event Producer shall provide
the City the financial ledger independently from other Event Producer. Moreover,
within thirty (30) days after the Event, Event Producer shall reimburse the City all
City related costs and expenses as specified in the Service Agreement.
o) LOFTS. Event Producer shall exercise caution and special measures to ensure
minimal disruption to owners and tenants of the live-work lofts located on blocks
bounded by Main Street, 3rd Street, Spurgeon Street and 1st Street (the "Lofts") ,
including:
a. Blocking off the sidewalks on 3rd Street in front of Lofts
b. Assume responsibility for any damage done to the Lofts during the course
of the Event, including assembly and disassembly
c. Ensure that street meters in front of Lofts shall be reserved for Loft owners
and their guests, clients, and/or customers
d. Compensate Loft owners with pets who choose to board their pets from
Thursday through Monday
e. Compensate those Loft owners who choose to stay at a hotel on Saturday
and Sunday, during the Event, at a maximum of $100/per day.
P) CARNIVAL. A carnival shall be provided on Third Street from Sycamore to
Spurgeon, on Bush from Fourth to Third, and on the Third and Bush surface parking
lot.
q) OPERATIONAL CONDITIONS. Event Producer shall be required to comply with
the attached "Operational Conditions/Scope of Work" describing the scope of tasks for
which Event Producer shall be responsible. Said "Operational Conditions/Scope of
Work" is attached hereto and incorporated herein in Exhibit A and B.
r) QUIET HOURS. Specific to 3rd Street: There shall be designated quiet times as
follows: Thursday, Friday, Sunday from 10:00 p.m. through 7:00 a.m., and Saturday
from 12:00 a.m. through 8:00 a.m. Quiet hours shall be strictly adhered to by all
vendors.
2. TERM.
This Agreement shall begin April 5, 2010 and terminate the earlier of completion of all
accounting for expenses, but no later than December 31, 2010.
3. CONSIDERATION.
In consideration for the rights granted hereunder, Event Producer agrees to assume all costs
and expenses of the Event (the "Event Costs") not to exceed $45,000. Event Costs shall include, but
not be limited to: (i) all direct and indirect personnel and material expenses incurred by the Police
Department, Fire Department, Code Enforcement Division, Public Works Agency and any other City
department, office or agency required to assign personnel to provide services for the set up, operation
or breakdown of the Event; (ii) all contractors and subcontractors retained by the Event Producer to
carry out any elements of the Event or this Agreement; and (iii) the fees of a third party parade
organizer to be retained by City. Event Producer shall pay the Event Costs no later than October 14,
2010, except that. The Traffic Control equipment private contract in the amount of $9,800.00 shall
be paid to the City no later than August 1, 2010 as stipulated in the Service Agreement.
4. LIMITATION OF LIABILITY
Without limiting any express financial or liability provisions provided for in this Agreement,
City shall not be liable to Event Producer for any indirect, consequential, exemplary, special, incident
or putative damages, including, without limitation, lost business, revenue, profits or goodwill, arising
in connection with this Agreement under any theory of tort, contract, warranty, strict liability or
negligence.
The foregoing limitation applies to all causes of action and claims, including but not limited
to Breach of Contract, Negligence, Strict Liability Misrepresentation and other torts. It is further
understood and agreed that City shall not be responsible for any loss or damage caused by EVENT
PROTEST, hostile or warlike action, civil disorders or any governmental action, whether such loss be
direct or indirect, proximate or remote.
5. INDEPENDENT CONTRACTOR
Event Producer is an independent CONTRACTOR and not an employee of City and all of
CONTRACTOR'S personnel shall be employees or subcontractors of Event Producer and not
employees of the City. Event Producer shall pay all salaries and wages, employer's social security
taxes, unemployment insurance and similar taxes relating to employees and shall be responsible for
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all applicable withholding.
6. MISCELLANEOUS PROVISIONS
a. Event Producer covenants that it presently has no interest, and shall not have any
interest, direct or indirect, which would conflict in any manner with the performance of services
required hereunder.
b. Event Producer will not discriminate against any employee, or applicant for
employment, because of race, color, religion, sex, marital status, or national origin. Event Producer
will take affirmative action to ensure that applicants are employed, and that employees are treated
during employment, without regard to their race, color, religion, sex, marital status, or national origin.
Such action shall include, but not be limited to, the following: employment, upgrading, demotion or
transfer, recruitment, or recruitment advertising, layoff or termination, rates of pay or other forms of
compensation, and selection for training, including apprenticeship.
C. This Agreement may be terminated by City upon ten (10) days written notice of
termination.
7. INDEMNIFICATION AND HOLD HARMLESS CLAUSE
Event Producer agrees to and shall indemnify and hold harmless the City, its officers, agents,
employees, and representatives from liability: (1) for personal injury, damages, just compensation,
restitution, judicial or equitable relief arising out of claims for personal injury, including health, and
claims for property damage, which may arise from the direct or indirect operations of the Event
Producer or its contractors, subcontractors, agents, employees, or other persons acting on their behalf
which relates to the services described in section 1 of this Agreement; and (2) from any claim that
personal injury, damages, just compensation, restitution, judicial or equitable, including any claims
made by artist or representatives of artist that the City has violated any copyright law(s) relief is due
by reason of the terms of or effects arising from this Agreement. This indemnity and hold harmless
agreement applies to all claims for damages, just compensation, restitution, judicial or equitable relief
suffered, or alleged to have been suffered, by reason of the events referred to in this Section or by
reason of the terms of, or effects, arising from this Agreement. The Event Producer further agrees to
indemnify, hold harmless, and pay all costs for the defense of the City, including fees and costs for
special counsel to be selected by the City, regarding any action by a third party challenging the
validity of this Agreement, or asserting that personal injury, damages, just compensation, restitution,
judicial or equitable relief due to personal or property rights arises by reason of the terms of, or
effects arising from this Agreement. City may make all reasonable decisions with respect to its
representation in any legal proceeding.
8. INSURANCE
Prior to undertaking performance of work under this Agreement, Event Producer shall
maintain and shall require its subcontractors, if any, to obtain and maintain insurance as described
below:
a. Commercial General Liability Insurance. Event Producer shall maintain commercial
general liability insurance naming the City, its officers, agents, volunteers, and employees as
additional insured(s) and shall include, but not be limited to protection against claims arising from
bodily and personal injury, including death resulting therefrom and damage to property, resulting
from any act or occurrence arising out of Event Producer's operations in the performance of this
Agreement, including, without limitation, acts involving vehicles. The amounts of insurance shall be
not less than the following: single limit coverage applying to bodily and personal injury, including
death resulting therefrom, and property damage, in the total amount of $1,000,000 per occurrence.
Event Producer shall supply City with a fully executed additional insured endorsement in
substantially the form attached hereto as Exhibit C upon execution of this Agreement and shall be
approved in form by the City Attorney.
b. Business automobile liability insurance, or equivalent form, with a combined single limit
of not less than $1,000,000 per occurrence. Such insurance shall include coverage for owned, hired
and non-owned automobiles.
c. Worker's Compensation Insurance. In accordance with the provisions of Section 3300 of
the Labor Code, Event Producer, if Event Producer has any employees, is required to be insured
against liability for worker's compensation or to undertake self-insurance. Prior to commencing the
performance of the work under this Agreement, Event Producer agrees to obtain and maintain any
employer's liability insurance with limits not less than $1,000,000 per accident.
d. If Event Producer is or employs a licensed professional such as an architect or engineer:
Professional liability (errors and omissions) insurance, with a combined single limit of not less than
$1,000,000 per claim.
e. The following requirements apply to the insurance to be provided by Event Producer
pursuant to this section:
(i) Event Producer shall maintain all insurance required above in full force and
effect for the entire period covered by this Agreement.
(ii) Certificates of insurance shall be furnished to the City upon execution of this
Agreement and shall be approved in form by the City Attorney.
(iii) Certificates and policies shall state that the policies shall not be canceled or
reduced in coverage or changed in any other material aspect without thirty (30)
days prior written notice to the City.
f. If Event Producer fails or refuses to produce or maintain the insurance required by this
section or fails or refuses to furnish the City with required proof that insurance has been procured and
is in force and paid for, the City shall have the right, at the City's election, to forthwith terminate this
Agreement. Such termination shall not effect Event Producer's right to be paid for its time and
materials expended prior to notification of termination. Event Producer waives the right to receive
compensation and agrees to indemnify the City for any work performed prior to approval of
insurance by the City.
9. NOTICE
Any notice, tender, demand, delivery, or other communication pursuant to this Agreement
shall be in writing and shall be deemed to be properly given if delivered in person or mailed by first
class or certified mail, postage prepaid, or sent by telefacsimile or other telegraphic communication
in the manner provided in this Section, to the following persons:
To City:
Clerk of the City Council
City of Santa Ana
20 Civic Center Plaza (M-30)
P.O. Box 1988
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Santa Ana, CA 92702-1988
telefacsimile (714) 647-6956
and,
City Attorney
City of Santa Ana
20 Civic Center Plaza (M-29)
P.O. Box 1988
Santa Ana, California 92702
telefacsimile (714) 647-6515
To Event Producer:
Velazquez Publishing - Promotions
Attn: Mr. Sergio Velazquez
2025 S. Main
Santa Ana, CA 92707
Telephone: (714) 668-1010
A party may change its address by giving notice in writing to the other parry. Thereafter, any
notice, tender, demand, delivery, or other communication shall be addressed and transmitted to the
new address. If sent by mail, any notice, tender, demand, delivery, or other communication shall be
effective or deemed to have been given three (3) days after it has been deposited in the United States
mail, duly registered or certified, with postage prepaid, and addressed as set forth above. If sent by
telefacsimile, any notice, tender, demand, delivery, or other communication shall be effective or
deemed to have been given twenty-four (24) hours after the time set forth on the transmission report
issued by the transmitting facsimile machine, addressed as set forth above. For purposes of
calculating these time frames, weekends, federal, state, County or City holidays shall be excluded.
10. CONTRACT ADMINISTRATOR
The City Manager or his designee, shall be City's Contract Administrator for this Agreement
and all approval and notices required to be given herein shall be so directed and addressed.
11. EXCLUSIVITY AND AMENDMENT
This Agreement represents the complete and exclusive statement between the City and Event
Producer, and supersedes any and all other agreements, oral or written, between the parties. In the
event of a conflict between the terms of this Agreement and any attachments hereto, the terms of this
Agreement shall prevail. This Agreement may not be modified except by written instrument signed
by the City and by an authorized representative of Event Producer. The parties agree that any terms
or conditions of any purchase order or other instrument that are inconsistent with, or in addition to,
the terms and conditions hereof, shall not bind or obligate Event Producer or the City. Each party to
this Agreement acknowledges that no representations, inducements, promises or agreements, orally
or otherwise, have been made by any parry, or anyone acting on behalf of any party that are not
embodied herein.
12. NON-DISCRIMINATION
Event Producer shall not discriminate because of race, color, creed, religion, sex, marital
status, sexual orientation, age, national origin, ancestry, or disability, as defined and prohibited by
applicable law, in the recruitment, selection, training, utilization, promotion, termination or other
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employment related activities. Event Producer affirms that it is an equal opportunity employer and
shall comply with all applicable federal, state and local laws and regulations.
13. JURISDICTION - VENUE
This Agreement and all questions relating to its validity, interpretation, performance, and
enforcement shall be government and construed in accordance with the laws of the State of
California. This Agreement has been executed and delivered in the State of California and the
validity, interpretation, performance, and enforcement of any of the clauses of this Agreement shall
be determined and governed by the laws of the State of California. Both parties further agree that
Orange County, California, shall be the venue for any action or proceeding that may be brought or
arise out of, in connection with or by reason of this Agreement.
14. CONFLICT OF INTEREST CLAUSE
Event Producer covenants that it presently has no interests and shall not have interests, direct
or indirect, who would conflict in any manner with performance of services specified under this
Agreement.
15. BREACH
Inasmuch as this Agreement is intended to secure the specialized services of the Event
Producer, failure by Event Producer to perform the Scope of Work shall be considered a material
breach of this agreement. The City shall be entitled to all legal and equitable remedies including but
not limited to incidental and consequential damages.
16. NON-ASSIGNABILITY
Inasmuch as this Agreement is intended to secure the specialized services of Event Producer,
Event Producer may not assign, transfer, delegate, or subcontract any interest herein without the prior
written consent of the City and any such assignment, transfer, delegation or subcontract without the
City's prior written consent shall be considered null and void. Nothing in this Agreement shall be
construed to limit the City's ability to have any of the services which are the subject to this
Agreement performed by City personnel or by other Event Producers retained by City.
17. COMPLIANCE WITH COPYRIGHT LAWS
Event Producer understands that the songs used by its performers may be copyrighted music
pursuant to federal law, and, if so, that the Artist may have certain rights relative thereto. This
Agreement is explicitly made subject to the artist rights under any such agreement and any applicable
law or regulation, if any. To the extent that there is a conflict between any such agreement, applicable
law or regulation and this Agreement, the terms of such, applicable law or regulation shall prevail.
Event Producer shall defend, indemnify and save harmless City, its officers, agents,
volunteers and employees, against any and all damages from any and all claims, demands, suits,
actions, or proceedings of any kind of nature, including, but not by way of limitation, violations of
federal copyright laws and/or regulations or by any one whomsoever, in any way resulting from or
arising out of Event Producer's acts or omissions in connection with this Agreement, including acts
or omissions of subcontractors and acts or omissions of employees or agents of Event Producer or its
subcontractors.
18. LICENSES
Event Producer shall, throughout the term of this Agreement, maintain all necessary licenses,
permits, approvals, waivers, and exemptions necessary for the provision of the services hereunder
and required by the laws and regulations of the United States, the State of California, the City of
Santa Ana and all other governmental agencies. Event Producer shall notify the City immediately and
in writing of her inability to obtain or maintain such permits, licenses, approvals, waivers, and
exemptions. Said inability shall be cause for termination of this Agreement.
IN WITNESS WHEREOF, the parties hereto have executed this Agreement the date and year
first above written.
` ATTEST:
40" MARIA D. HUIZAR
Clerk of the Council
CITY ZTA ANA
DAVID N. REAM
City Manager
EVENT PRODUCER
T
t
By Sergio Velazq ez
Velazquez Publishing
EXHIBIT A
1. Set up conditions - As stipulated in the Service Agreement
a. Event Producer shall provide all necessary equipment, resources and manpower to
develop and produce the Event as agreed to in the Service Agreement.
b. Street closures for the carnival will begin Thursday, September 16, from 6:00 p.m.
through 10:00 p.m., and may resume on Friday, September 17 no earlier than 8:00
a.m.
c. Street closures for the remainder of the festival boundaries will begin Friday,
September 17 at 6:00 a.m. with the exception of Main Street and Broadway which will
close at 8 p.m. on Friday, September 17.
d. "No Parking" signage must be posted on those portions of the street that will be
affected by the closure 24 hours in advance of the event. Said posting shall be
conducted by City staff and reimbursed by Velazquez Publishing.
e. Event Producer shall pay for the set up of traffic control for the event; barricaded
streets are to be staffed by private security maintaining traffic control setup during the
event as approved by the City's Risk Management Division following the
specification of the City's Public Works Agency's Traffic Division; tear down of
traffic control at the end of the event.
2. Trash as stipulated in the Service Agreement
a. Event Producer will maintain continuous litter control during the entire Event to
include:
i. Maintain a professional cleaning crew during all open times of the event.
Event Producer shall not allow trash to accumulate on the streets & sidewalks
at any time during the event.
ii. Maintain dumpsters strategically placed throughout the event boundaries to
contain trash from the event. Dumpsters shall be placed to avoid the front of
establishments, where possible.
iii. Sufficient dumpster capacity for all trash generated during the final cleanup of
the Event on Sunday evening shall be maintained for those crews. Dumpsters
shall be promptly removed at the end of the event and before streets are
reopened to the general public.
3. Break down conditions as stipulated in the Service Agreement
a. The teardown of the festival will begin at 9:00 p.m. on Sunday, September 19, with
the exception of the carnival area.
b. Main and Broadway must be open to vehicular traffic no later than 6:00 a.m. on
Monday, September 20.
c. The entire festival boundaries must be open to vehicular traffic no later than 8:00 a.m.,
Monday, September 20, with the exception of the carnival area.
d. The teardown of the carnival area on 3rd Street between Main and French and on Bush
Street between 3rd Street and 4th Street cannot begin until 7:00 a.m. on Monday,
September 20, and must be completed and open to traffic no later than 5:00 p.m. on
Monday, September 21.
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4. Clean up as stipulated in the Service Agreement
a. Cleaning of the sidewalks in front of the lofts on Third Street and the streets within the
food court areas of the festival will be steam cleaned by a contractor approved by the
City. Event Producer shall have all areas cleaned beginning Monday, September 20
and completed no later than Friday, September 25. Loft owners shall be provided 24
hours notice before sidewalks in front of the Lofts are steam cleaned.
b. Access must be provided for emergency vehicles at all times (Minimum 20 foot
width).
5. Vendor/Sponsor/Food booth management - Ownership as stipulated in the Service
Agreement
a. Vendor/booth vehicles cannot reenter the Festival once it has started and until 10:30
p.m. on Saturday and 10:30 p.m. on Sunday night or until it is determined to be safe
for the general public by the Police Department Official in charge at the Fiesta.
b. All ticket sales at any booth including the Carnival must cease one hour prior to
closing of the festival each night.
c. All noise generated by this event shall remain within levels specified in S.A.M.C.
Section 18-132. Specifically noise levels shall not exceed 55 db between the hours of
7 a.m. to 10 p.m. and not to exceed 50 db between the hours of 10 p.m. to 7 a.m.
S.A.M.C. Section 10-153 (Loud and Raucous Notice) must be abided by all at all
times.
d. All booths' canopy support poles closest to the public sidewalk must be kept pushed
up to the curb at all times. The front support posts cannot be placed past the gutter.
e. Vendor vehicles must park in assigned locations at all times. Vendor vehicles parked
in unauthorized locations will be towed at the vendor's expense.
f. A 20-foot wide fire lane must be maintained behind each stage at all times. Any
vehicles blocking this area will be towed at the owner's expense.
g. Vendor booths are prohibited from placing items on the public sidewalk except in
those areas as approved on the official site plan, and are prohibited from attaching rear
tarp or stacking merchandise that obstructs street visibility to the retail storefronts
behind the booths.
h. Portable fire extinguishers are required for all booths and rides.
i. No tables, chairs or other items can be placed in front of the approved booth locations.
j. All booths must maintain their area in a clean condition at all times. It is prohibited to
dump trash, food, etc on the event grounds. It is further prohibited to dump grease
anywhere, except in pre-approved containers. Failure to follow these rules will result
in loss of security deposit.
k. No flyers, newspapers, and/or pamphlets are to be distributed except by booth vendor
or sponsor with prior city approval.
1. No speakers outside booth and no live entertainment are allowed except on the
approved stages or by prior city approval.
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in. There will be NO amplified music or vocal presentations allowed in vendor booths
within the event except where previously authorized in writing by the City and on the
main entertainment stage and the community stage.
n. All cooking in all booths at the Fiesta must cease cooking a minimum of one hour
prior to the closing of the festival each night, i.e. Saturday at 9:00 p.m., Sunday at 8:00
p.m. Vendors may not sell or give away product after the closing time of the event.
o. City shall retain ownership of the complete sponsorship list to include any and all
additional sponsors that are acquired during the course of this License Agreement.
Event Producer shall be required to submit, in electronic format, all records relating to
the event to City. Said list shall include specific points of contact with addresses and
phone numbers.
p. It is prohibited to sell canned or glass beverages without City approval.
q. All food booths must comply with all state health regulations at all times.
r. Food vendors must obtain a California Health Permit, and must obey all health laws.
s. Food vendors must have a fire extinguisher that is up to date, or vendor will not be
permitted to serve food.
t. No homemade gas lines or propane bottles or use of charcoal is permitted.
u. All booths must have a City of Santa Ana Business License or a One-Day Peddlers
License.
v. In recognition of the non-partisan community nature of the Event, Event Producer
agrees that booths shall not be rented to political parties, candidates or campaigns.
w. If Event Promoter violates any provisions of this paragraph 5, and such violation is not
corrected upon 2 hours notice, Event Promoter shall be liable to the City for liquidated
damages equal to the maximum approved booth rental rate for the full term of the
Event.
6. Carnival as stipulated in the Service Agreement
a. Carnival can begin set up of rides at 6:00 p.m., Thursday, September 16.
b. Carnival will not be allowed to store equipment prior to the set up time on City owned
property and City right of way without prior city approval.
c. Carnival staff will not be allowed to sleep inside the Festival boundaries.
d. Carnival must supply restroom facilities for their staff during set up.
e. Carnival must provide 2 state licensed uniformed guards in the carnival area overnight
each day of the festival.
7. Conditions during event as stipulated in the Service Agreement
a. Access must be provided for emergency vehicles at all times (Minimum 20 foot
width).
b. Event Producer agrees not to sell or distribute any alcohol or tobacco products during
the Festival event or allow massage related vendors.
c. Event Producer will pay for a standing fire watch during the entire event.
d. Event Producer will pay for code enforcement during the event.
e. Event Producer will pay for all police personnel needed to protect the safety of people
attending the event, crowd control, etc. during the entire event.
f. Event Producer will pay for all City Community Development Agency support staff,
Parks. and Recreation staff, and City equipment.
g. Event Producer will pay for event Insurance.
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h. Event Producer will pay for required state licensed uniformed security staffing at the
levels set by the City Police Department. Said staffing shall cover perimeter
barricades, overnight security, roving patrol during the event, Federal property
protection, and security for stages. The security staff shall take final direction and
instruction from the City Police Department supervisor in charge of the event.
i. Event Producer shall provide and pay for additional fencing and protection for the
entertainment stages as determined by the City Police Department.
Event hours will be during the following time periods:
i. Saturday, September 18: 12:00 p.m. to 10:00 p.m., Carnival will end at 12:00
a.m.
ii. Sunday, September 19: 12:00 p.m. to 9:00 p.m., Carnival will end at 10:00
p.m.
k. The stage will be activated during the following time periods of the festival:
i. Saturday, September 18: 12:00 p.m. to 10:00 p.m.
ii. Sunday, September 19: 12:00 p.m. to 8:00 p.m.
Entertainment on any stage is prohibited from tossing giveaways into the crowd. This
also applies to the live remotes from any radio station.
Artist autograph sessions are prohibited without prior city approval
Final entertainment schedules are to be provided to the city two weeks prior to the
scheduled festival.
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