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Home My WebLink About13A - APPOINTMENTS - WORKFORCE INVESTMENT BOARD REQUEST FOR COUNCIL ACTION T CITY COUNCIL MEETING DATE: CLERK OF COUNCIL USE ONLY: DECEMBER 20, 2010 TITLE: APPROVED 0 As Recommended APPOINTMENTS TO THE SANTA ANA E] Amended E:] Or dinance on 1" Reading WORKFORCE INVESTMENT BOARD E] Ordinance on 2"° Reading 0 Implementing Resolution 0 Set Public Hearing For CONTINUED TO FILE NUMBER CITY MANAGER RECOMMENDED ACTION Appoint Mr. Steve Piwnica, Chief Financial Officer of Royalty Carpet Mills, Inc., and Mr. David Elliott, President of the Santa Ana Chamber of Commerce, both as private sector members and Carlos de la Riva, Economic Development Specialist III, Workforce Investment Act (WIA) representative for the Adult, Dislocated Worker and Youth programs, to the Santa Ana Workforce Investment Board. WORKFORCE INVESMENT BOARD RECOMMENDATION At a special meeting held November 29, 2010, by a vote of 17:0 (Beasley, Conway, de Leon, Gebre, Jimenez-Hami, Lin, Martinez, Nazeri, Pina, Ruiz, Solkamans, Su absent), the Workforce Investment Board recommended that the City Council appoint Messrs. Piwnica and Elliott as private sector members and Mr. de la Riva as WIA representative on the Santa Ana Workforce Investment Board. DISCUSSION On March 6, 2000, the Santa Ana City Council adopted a resolution establishing the Santa Ana Workforce Investment Board and appointed 35 members. In accordance with the federal legislation, a majority of the Board members and the Board Chair must come from the private sector. The remaining Board members represent education, non-profit organizations, one-stop mandated partners and local labor organizations. After an extensive recruitment campaign and interview process, the Workforce Investment Board recommends the appointment of Messrs. Piwnica (replacing Ward) and Elliott (replacing Metzler) as private sector members and Mr. de la Riva (replacing Van Artsdalen) as WIA representative. Their resumes are attached as Exhibit 1. One more mandated private sector position on the Board would remain available, should the two appointments above be approved. 13A-1 Appointments to the Santa Ana WIB December 20, 2010 Page 2 FISCAL IMPACT There is no fiscal impact associated with this action. Cynthia J. Nels6fi Deputy City Manager for Development Services Community Development Agency CJ N/LO/DS/kg Exhibits: 1. Resumes 13A-2 STEVEN J. PIWNICA 142 Jasmine Creek Drive Corona del Mar, CA 92625 (949) 721-1052 e-mail: steveniwgi?~yalloo.cont SENIOR FINANCIAL EXECUTIVE - PROFILE A goal-oriented executive with 25+ years experience who combines a big picture perspective with detailed process knowledge and strong interpersonal skills to develop strategies, promote concepts and resolve complex problems. A proven leader and analytical manager with a track record of contributing strong profit improvement through systems development, organizational restructuring, and a value-oriented focus in manufacturing and distribution. • Strategic Planning & Consulting • Corporate Finance & Accounting • Mergers & Acquisitions • Management Information Systems • Private Equity - Leveraged Buyouts • Contract Negotiations • Supply Chain Management • Energy Management PROFESSIONAL EXPERIENCE i i ChicfF/nnnc/nL Officer 8c C/eieflnforrnrcfion 0 ff7cer 1999 to present Royalty Carpet Mills, Hrc. Privately-held carpet and yarn manufacturer with annual revenues exceeding $100 million. Responsibilities include all financial and accounting functions, the development and management of all information systems, oversight of warehousing operations, shipping, factory planning & scheduling, inventory planning and control, energy management, factory regulatory compliance and various administrative functions. Also responsible for contract negotiations, risk management, property management and all real estate transactions. • During 2006, worked with a major investment banking firm and equity buyers to arrange a buy- out offer at very favorable EBITDA multiples. Royalty's owners chose not to accept the offer. • "Rescued" the company from a near collapse of information systems through quick, decisive action in switching software vendors and devising a viable strategy for new system implementation. • Installed factory cogeneration systems to achieve more reliable and cheaper energy sourcing. • Developed fill standard costing, comprehensive data mining & factory analysis. • Revamped demand forecasting systems, policies and procedures with sophisticated new cut table and order fill logic, resulting in reduced inventory losses and enhanced sale of aged and distressed goods. • Consolidated, integrated and streamlined all information systems, administrative and warehousing operations after the acquisition of another carpet mill. • Directed the litigation strategy in a major lawsuit and won a large award for damages. • Instituted a new and sophisticated freight invoicing system that achieved major repeat savings in (eight costs. Exhibit 1 13A-3 STEVEN J. PIWNICA, p. 2 F"YWJTee Manager ar:d CFO 1998 to 1999 Cosmotronic Corporation, Irvine, CA $12 million printed circuit board manufacturer owned by investment group. Responsible for financial management of company in preparation for IPO. • Implemented sophisticated accounting systems and company-wide networking capabilities. • Created all financial reporting systems, budgeting processes and cash controls. • Team leader for the development of a new order entry and factory planning system. Vice President Finance arid Arbiainistration 1995 to 1998 E.T.C. Carpet Mills, Santa Ana, CA Privately-lield carpet manufacturer with three locations and annual revenues of $36 million. Responsible for financial, accounting, MIS, legal and contract functions together with production planning, distribution and customer service. • Stabilized operations and positioned the company for a change in ownership. • Break-even monthly sales level lowered from $3.2 million to $2.5 million through an intense cost reduction effort covering every aspect of operations. • Bank debt cut 50% or $2.4 million through the reduction of inventories, improverrient in collections and elimination of non-essential spending. • Completed full strategic and operational review with recommendations for repositioning the company. • Completed acquisition of another carpet mill company. • De-factored credit and collections to improve customer service and increase cash flow. Senior Vice President and n-easurer 1990 to 1995 Tuftex Industries, Santa Fe Springs, CA Privately-held carpet manufacturer with revenues of $170 million and yarn mill with revenues of $60 million. Responsible for all financial, accounting, legal, factory scheduling, inventory planning and maquiladora operations. • Negotiated the sale of Tuftex Industries to Queen Carpet and supervised the merger of after-sale operations. • Added $8.5 million in value to the sale of Tuftex Industries through a combination of strong analysis, tough negotiations and smart tax strategies. • Consolidated functions and simplified administrative procedures while strengthening internal controls and improving office productivity; generated salary savings of over $1MM. • Introduced new employee benefits program that reduced costs by over $700,000 annually. Vice President, Controller 1986 to 1990 R & G Sloane Manufacturing Company, Sun Valley, CA Injection molding manufacturer of plastic valve and piping systems with annual sales of $80 million. Responsible for all financial, accounting, and legal functions, including maquiladora operations. • Designed new analytical methods and reporting systems for accounting, marketing and production. • Successfully resolved bad debt totaling $2 million. • Designed and implemented a capacity model and shop floor data collection system to define production capacity and measure factory efficiency. I 13A-4 i STEVEN J. PIWNICA, p. 3 Other relevant experience- Finartcial Plaything Ma.-tager Times Mirror Company, Los Angeles, CA Senior Financial Aytalyst Avery International, Pasadena, CA Senior Audifor Arthur Andersen 86 Co., Los Angeles, CA EDUCATION Masters ofBttsiness Adsrtinislration - -1978 Anderson School of Management, UCLA, Los Angeles, CA Masfey s ofArfs Degree - 7975 Graduate School of International Studies, University of Denver, CO Bachelor ofArls Degree -.1973 Pomona College, Claremont, CA PROFESSIONAL CERTIFICATION and AFFILIATION Certified Public Accountant, State of California (expired) 13A-5 DAVID L. ELLIOTT Relationship Builder and Connector of People 24299 Pasco de Valencia #1124 Laguna Woods, CA 92637 (949)305.7987 home (714) 334.4994 cell (714)541.5353. ext 121 Dlelfiott i cox.net cvww.davldeltlottandassociates.com delliott a santeanachamber.coni Core Life Purpose: "Make a difference by serving God in building relationships, connecting people and being an influence" "Engaging, Aligning and Connecting baby boomer professionals in their 3~d quarter quest in making a difference by changing lives" BE a CATALYST Mantra: "Anything I can do?" "Just do Good" We are only successful and significant by the people we surround ourselves with. Professional Qualities: Non Profit and For Profit Businesses/Organizations Leadership, visionary, people and team-oriented, energetic and goal driven. Skills in: business development, sales/marketing, public/community relations and fund development. >?ducation: Master of Arts Azusa Pacific University Graduate work in Educational Administration Biola University i Bachelor of Science in Education University of Arizona Certificate in Fundraising Management, The Fundraising School, Indiana University Professional Affiliations: Board mernber of the Costa Mesa Chamber of Commerce Board member of the Hispanic Chamber of Commerce I Board member of the Orange County YMCA Association I i 1 13A-7 Board member of the Saddleback Community College Foundation ProVisors Network Member The Barnabas Group American Association for Senior Executives Professional E4 xperience: Santa Ana Chamber of Commerce 2010-present President and CEO Vanguard University of Southern California, 1994-2009 - Associate VP for University Relations 2000-2009 * Annually raised 125-150k in sponsorships for Christmas Fantasia and golf tournament * Recruited 20 of the 35 member Business Advisory Council for the School of Business * Represented and connected the university throughout the Orange County business community developing key strategic relationships * Provided leadership of Christmas Fantasia the premiere university event starting 10 years ago with 250 participants to this past year of over 2500 participants and performance at Segerstrom Hall * Directed all major university marketing buys and supervised publication of Vanguard magazine (2000-2003) i - Executive Director University Foundation 2007-2009 i * added to my portfolio 2.8 million endowment * Personally recruited 12 of the current board members * Assisted the establishment of the Professional Adv*sory Council for planned giving - Director/Dean School for Professional Studies 1994-2000 * Started the degree completion program from scratch with 2 staff and 20k marketing budget. 1 OOk profit after first year 2 13A-8 * Seven years later 1 8 staff, 300 students 3 million budget with 1,5 million profit margin * Served for 2 years as president of the South Coast Higher Education Council which included all community colleges and 4 year colleges and universities in Orange County * Served as a founding member of the Consortium for Southern California Colleges and Universities serving the Adult Learner (50 members) David EMott and Associates, Inc. President and Founder 2004-present * Business development consulting/connecting for clients including: Exit Retirement Strategies, Al Frank Asset Management. Facilitator of the BOAT (Business Owner's Advisory Team) Client Advocate Networh- Managing Director 2008-present Clients include: Passkeys Foundation, Capata and Co., Summit Payroll, New York Life, Cross Media, Spyglass Realty, DGWB, Partners Bank, Coneybeare, Horizon Law and DocuSource UPG Sports, Inc. President and Founder 1993-2004 * Started this business providing youth and high school girl's basketball teams, tournament to participate in. Sold in 2004 and recognized as one of the premiere basketball tournament programs in the area serving over 1000 girls in its seven annual tournaments. Consultant Fundraising and administrative Consultant 1989-93 * Worked with area youth programs (Boys and Girls clubs, youth football and basketball programs and high school athletic teams) on various fluid raising programs Mariners Church Director of Music 1984-88 3 13A-9 I * Started the first music program including choirs, special groups, musical productions etc Cedar Mill Church Director of Administration and Music 1981-84 x Created the "Sing Christmas" musical outreach program hosted at local hotels reaching over 2000 people El Cajon Christian High School Principal/Vice Principal 1978-81 * Considered the youngest high school principal in the southwest with responsibility for 900 students and 50 faculty * Started Christian Community Theater with first production drawing over 6000 in attendance. Palo Verde Christian High School Principal/Athletic Director 1974-78 * Started the first athletic program * First high school principal starting with 9 students and growing in 3 years to 135 students * State small school division basketball championship (coach) * First ever fund raiser (Bike-a-thon) raised over $9,000 enough to purchase football uniforms and equipment for the first football team in school history 4 13A-10 I Bio of David L. Elliott "The Putting Coach" RELATIONSHIP BUILDER and CONNECTOR of PEOPLE Mr. Elliott is a 25 year connniunity member of Orange County. Recently served as Associate Vice President for University Relations at Vanguard University where he served effectively in several roles for over 15 years. In addition, Dave (as most people call him) is a Managing Director with Client Advocate Network and President of David Elliott & Associates, Inc. He is known throughout Orange County as a "Relationship Builder and Connector of People". His passion is "JUST DO GOOD" and you will snake a difference. It is always about the people you are surrounded with that make you successful and significant. BS in Education fionn University of Arizona (Go CATS!) MA in Music from Azusa Pacific University (That's right) i Core strengths include leadership, business development, marketing, fund development, coaching/mentoring, RELATIONSHIP BUILDING and CONNECTING PEOPLE. All with a common sense approach. Who knows you and who do you know. Professional affiliations: current board member with YMCA Orange County Association, Costa Mesa and Hispanic Chambers of Commerce, Provisor's South Orange County and the American Association for Senior Executives. As a business development professional teaches "How to Build a Meaningful Relationship Network" and leads a successful Networking group: the Business Owner's Advisory Team (BOAT) Married to Sherri for over 4 years with 4 children and 11 grandchildren. We enjoy fun with others entertaining, playing golf, travel, dining, movies, theater etc. People are the KEY! www.Davidelliottandassociates corn wwvv, cl ientadvo catenetwork. coin Blog: davee-relatiouushipbuilderconnector.blogspot.com/ 13A-11 Exhibit 1 CARLOS DE LA RIVA 11445 Alder Creek Road - Corona, CA 92880 Phone: 714.924.0244 Email: delariva9Ca7vahoo.com OBJECTIVE Management position utilizing my knowledge of Santa Ana's business community, project management, outreach, and workforce development. HIGHLIGHTS OF QUALIFICATIONS Project Management • Experienced strategic and tactical planner. Consistently employed creative solutions to increase communications and team effectiveness, while using time efficiently to track progress and meet project goals. Project Areas included but were not limited to process improvement, implementation of federal workforce programs, business retention and layoff aversion strategies. Economic Development Programs • Expertise in the City of Santa Ana's Enterprise Zone, International Trade, Empowerment Zone, Rapid Response and other business assistance programs. Provided extensive technical assistance in the development of Enterprise Zone eligibility guidelines. Public Relations • Solid reputation as a clear and creative communicator. Developed working relationships at all levels, with other government agencies, businesses and community organizations. Produced a quarterly newsletter. Business Outreach • Headed a team that regularly participated in outreach to local business to provide information regarding business assistance programs. In fiscal year 2005-2006, over 800 business were provided services . Management • WIA Program Coordinator for the City of Santa Ana. Planned, developed and implemented workforce development programs. Supervised 14 staff in the day-to-day operations of the Santa Ana One-Stop. Experienced in local policy development. • Builder and leader of effective organizations and teams. RELEVANT PROFESSIONAL EXPERIENCE CITY OF SANTA ANA, Santa Ana, California 1995 - Present Programs Manager For the last 11 years I have worked within the workforce development system overseeing Federal, State and locally funded programs providing services to Santa Ana's business clientele and job seekers. The workforce development activities of our agency have been closely coordinated with the activities of the City of Santa Ana's Economic Development efforts. Santa Ana businesses are one of our primary customers. I am currently overseeing business retention strategies for the City of Santa Ana. EDUCATION CALIFORNIA STATE UNIVERSITY FULLERTON, Fullerton, California Bachelor of Arts in Political Science, Emphasis on Public Administration AWARDS • Recipient of the City of Santa Ana's Exceptional Quality Service Award 2004-2005, 2002-2003, 1995-1996. 13A-13