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BARRIOS & ASSOCIATES, LLC DBA COMMUNICATIONS LAB (2)
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BARRIOS & ASSOCIATES, LLC DBA COMMUNICATIONS LAB (2)
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Last modified
10/25/2022 4:01:06 PM
Creation date
10/25/2022 3:57:46 PM
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Contracts
Company Name
BARRIOS & ASSOCIATES, LLC DBA COMMUNICATIONS LAB
Contract #
A-2021-200-01
Agency
Police
Council Approval Date
10/5/2021
Expiration Date
6/30/2024
Insurance Exp Date
4/1/2023
Destruction Year
2029
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c. Analyze engagement and advertising results <br />d. Provie KPI report on performance <br />Santa Ana shall: <br />a. Provide feedback and approval on digital advertising budget on search and social <br />b. Review KPI report at the end of each subsequent digital marketing task order. <br />Completion Criteria: <br />This task is considered complete upon fulfillment of administrative deliverables and <br />when the Santa Ana Project Manager signs the completion letter for each subtask noted <br />below. <br />TASK 4 A: SAFEOC SOCIAL MEDIA & SEARCH ADVERTISING (Q3 2022) <br />Objective: Promote SafeOC's overall objectives and micro -campaigns when relevant <br />on its main social media platforms via online advertising. <br />Task Description: Execute the digital advertising strategy to boost S4's social media <br />channels, messaging, micro -campaigns, and objectives. <br />a. Boost social media timeline content to targeted audiences <br />b. Create any necessary content <br />Responsibilities: <br />Comm LAB shall: <br />a. Boost social media timeline content to targeted audiences <br />b. Create social media advertisements <br />c. Analyze engagement and advertising results <br />d. Provie KPI report on performance <br />Santa Ana shall: <br />a. Provide feedback and approval on digital advertising budget on search and social <br />b. Review KPI report at the end of each subsequent digital marketing task order. <br />Completion Criteria: <br />This task is considered complete upon the fulfillment of the deliverables detailed in the <br />task description above and when the Santa Ana Project Manager signs the task <br />completion letter. Planned completion and invoicing will be at the end of September <br />2022. <br />14 <br />
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