HISPANIC BUSINESS CONSULTANTS 2 -2002

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~ ...., Hispanic Business Consultants Corporate Training & Entrepreneurial Seminars world. All seminars can be taught at the Santa Ana W/O/R/K Center or in a local facility designated by the Center. 3-Hr. Core Seminars: The two core seminars are How to start a business (which covers the fundamentals of starting a business, general information and start-up planning that the participant can use immediately) and Self- esteem & motivation. Our goal is to assist 40 participants per seminar. See attached descriptions of the core seminars in Spanish. 21-Hr. Course: Creando Tu Negocio Exitoso I (CTNE I) "Creating Your Successful Business J" The second format consists of a comprehensive 2I-hour course (divided into 7 sessions of 3 hours each) covering the particulars of how to start up a business from A to Z; it will serve 25 participants committed to developing a feasibility plan to start up their businesses. This is a hands-on program that encourages the participants to complete a feasibility study or business plan. The course contents consist of topics such as an introduction to entrepreneurial life, the entrepreneur and the company, the idea and the feasibility plan, market research analysis, accounting controls, understanding financial statements, business financing options and other subjects related to creating a successful business model. The participants in this course receive free of charge one-on-one coaching and business consulting during and after the classes. All the students in the comprehensive 21-hour course will receive the start-up kit "Creando Tu Negocio Exitoso" or CTNE (Creating Your Successful Business). This kit consists of six cassettes, a workbook, a business plan book, a computer diskette with a cash flow projection, and a 30-minute educational video. The cassette package comprises a comprehensive program covering the above themes, as well as additional topics such as business licenses, legal structures and causes of business failure. The_participants in this program who successfully complete a feasibility study or business plan will receive a certificate of completion upon presentation of their project. See curriculum of comprehensive 21-hour course and information on the sta rt-u p kit RECRUITMENT AND MARKETING HBC will recruit students for this program in two ways: through the enrollment of participants referred by the Santa Ana W/O/R/K Center and through the implementation of a marketing campaign to target the Latino population. All the material designed and all advertising will mention and/or include the logo of the Santa Ana W/O/R/K Center and the City of Santa Ana. The marketing campaign will include the following: Hispanic Business Consultants (800) 642-1422 3