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Item 16 - Agreements for Entertainment Promoter for City Special Events
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Item 16 - Agreements for Entertainment Promoter for City Special Events
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4/14/2025 9:42:25 AM
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City Clerk
Doc Type
Agenda Packet
Agency
Parks, Recreation, & Community Services
Item #
16
Date
4/15/2025
Destruction Year
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GLOBAL TALENT <br />ENTERTAINMENT <br />• We keep things cost-effective by leveraging our relationships and routing talent through multiple cities <br />whenever possible. <br />• Our hands-on event management guarantees that the day -of experience is smooth for everyone <br />involved. <br />At GTE, we take pride in being more than just an entertainment promoter. We're a team of experienced <br />event professionals who know how to create memorable experiences that reflect the character of the <br />communities we serve. We're excited about the opportunity to work with Santa Ana to make its upcoming <br />events unforgettable. <br />PROPOSED WORK PLAN <br />At Global Talent Entertainment (GTE), we fully understand the City's need for a capable contractor to <br />provide talent acquisition, event management, and production services for a variety of culturally and socially <br />significant events. Our mission is to deliver high -quality experiences that align with the City's vision, ensuring <br />the success of events such as Fiestas Patrias, Chicano Heritage Celebrations, Tet, 4th of July festivities, Egg <br />Hunts, Concerts in the Park, Plaza Navidena, and 5k/10k events. <br />We bring extensive experience in regional Mexican music genres (Banda, Norteno, Mariachi) while also <br />offering a diverse talent pool in other genres (pop, rock, country, and more). Beyond talent acquisition, we offer <br />end -to -end event management services, including creative design, logistics, marketing, production, and event <br />staff coordination, all tailored to create memorable experiences that resonate with diverse audiences. <br />Anticipated Approach to Performing Services <br />Task 1: Event Management and Production Services <br />1. Event Management Services <br />o Assigning a dedicated Project Manager to act as the primary liaison with the City, ensuring all <br />aspects of event planning and execution are seamlessly managed. <br />o Establishing and nurturing relationships with stakeholders, including City departments, <br />government agencies, vendors, and VIPs. <br />o Providing creative direction on event themes, branding, layout, and marketing strategies. <br />o Managing the production team, adhering to budgets and schedules, and preparing detailed <br />reports, including conceptual drawings, site plans, and expenditure summaries. <br />o Attending all required planning meetings and providing consistent communication updates to the <br />City. <br />2. Production Services <br />o Designing and integrating event branding across marketing collateral, graphic materials, and <br />on -site decor. <br />GTE Agency, LLC DBA Global Talent Entertainment i Talent Agency License #1001218011 <br />www.globaltalentent.com 1 562-544-1764 1 contact@gobaltalentent.com 13780 Kilroy Airport Way, Suite 200, Long Beach, CA 90806 <br />
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