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Ordinance No. NS-XXX <br />Page 34 of 47 <br />5. health management organization (HMO) offices where no medical <br />services are provided <br />6. insurance claim processing <br />7. mail order and electronic commerce transaction processing <br />8. telecommunications facility design and management <br />9. telemarketing <br /> <br />c. Professional. Office-type facilities occupied by businesses that provide <br />professional services, or are engaged in the production of intellectual <br />property. Examples of these uses include: <br /> <br />1. accounting, auditing and bookkeeping services <br />2. advertising agencies <br />3. attorneys <br />4. business associations, chambers of commerce <br />5. commercial art and design services <br />6. construction contractors (office facilities only) <br />7. counseling services <br />8. court reporting services <br />9. detective agencies and similar services <br />10. design services including architecture, engineering, landscape <br />architecture, urban planning <br />11. educational, scientific and research organizations <br />12. financial management and investment counseling <br />13. literary and talent agencies <br />14. management and public relations services <br />15. media postproduction services <br />16. news services <br />17. photographers and photography studios <br />18. political campaign headquarters <br />19. psychologists <br />20. secretarial, stenographic, word processing, and temporary clerical <br />employee services <br />21. security and commodity brokers <br />22. writers and artists offices <br /> <br />(55) Paseo: a public place or path designed for walking; promenade. <br /> <br />(56) Pedestrian First: The practice of addressing the needs of people, once out <br />of their automobiles, through a series of interdependent urban design and <br />streetscape principles (e.g., wide sidewalks, street trees and shade, on-street <br />parking, outdoor dining, inviting storefronts, the feeling of being in an ‘outdoor <br />room’, short cross- walk distances, interconnected and short blocks). <br /> <br />(57) Pedestrian Shed: An area defined by the average distance that may be <br />traversed at an easy pace from its edge to its center in approximately 5 <br />minutes. This distance is used to determine the size of a neighborhood. This <br />dimension averages one quarter of a mile or approximately 1,400 feet for <br />generally flat terrain. <br />