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EXHIBIT 2 <br /> THE FRIDA CINEMA <br /> City of Santa Ana <br /> Arts and Culture Commission <br /> 20 Civic Center Plaza <br /> Santa Ana, CA 92701 <br /> August 2, 2025 <br /> Dear esteemed Arts and Culture Commissioners and City Leaders, <br /> The Frida Cinema is proud to submit this proposal in response to the City of Santa Ana's RFP <br /> 25-093 for the 2025-2026 DTSA First Saturday ArtWalk. As the current custodian and producer <br /> of ArtWalk, we are eager to continue and expand our efforts to grow this vital monthly <br /> community cultural event. Our interest is grounded in a deep and sustained commitment to <br /> fostering access to the arts, celebrating the creative communities of Santa Ana, and driving <br /> cultural tourism to our Downtown core. We intend to build upon the foundation laid this past <br /> year by continuing to engage diverse artists across a variety of mediums, produce dynamic <br /> monthly events, and ensure ArtWalk remains a free and inclusive experience for all. <br /> I thank you for your time and consideration. Most sincerely, <br /> 6 <br /> Logan ow <br /> Executive Director <br /> The Frida Cinema <br /> logan@thefridacinema.org <br /> (323) 428-7411 <br /> thefridacinema.org <br />