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Consensusinc. <br />Interact. Innovate. Influence. <br />Fact Sheet <br />Consensus Inc. has developed a comprehensive fact sheet in English and Spanish for the Santa Ana <br />Fixed Guideway Project. Up to three additional fact sheets will be updated for the fixed guideway and <br />SARTC Master Plan projects prior to any key project milestones to include more specific project <br />information, list of frequently asked questions, and highlight additional opportunities for public <br />i nvolvement/participation. <br />Audio PowerPoint Presentation <br />An audio PowerPoint presentation will be developed in which an audio narration will run concurrent <br />with each slide. The presentation will then be uploaded to the Web site, Facebook, and Twitter sites <br />and made available to stakeholders who could not attend meetings where the PowerPoint was <br />presented. The PowerPoint will be recorded in English and Spanish. <br />Communications Infrastructure <br />Stakeholder Database <br />Consensus Inc. will update and maintain an existing database of key community and business <br />organizations and leaders. The database already includes elected officials, neighborhood <br />associations, local organizations and institutions, community centers, schools, and employment <br />centers. The database will be used to communicate with stakeholders for the life of the project and <br />will be carefully categorized to allow for tailored communications to specific stakeholder groups. The <br />database will be updated with the names and contact information of the people who participate in the <br />project's planning process. <br />Project Hotline <br />Consensus Inc. will continue to manage the "800" telephone hotline number that has already been <br />established for the project. All communications will be logged and voicemail messages will be saved. <br />Project E-Mail <br />Consensus Inc. and the City have created a project e-mail. Consensus Inc. will log and summarize e- <br />mails on a weekly basis. If there are any a-mails received that require special attention, they will be <br />forwarded to City staff immediately. <br />Task 9: Media Outreach <br />In the new paradigm of news and media, discussions about community issues like the Santa Ana <br />Transit Vision are being taken to venues other than traditional news outlets. Bloggers and community <br />activists are facilitating, or sometimes igniting, a robust dialogue on a micro level that must be <br />understood and managed. These discussions can be very helpful and constructive, or they can be <br />designed to antagonize and therefore be difficult to manage. And, though some of these online news <br />Santa Ana Transit Vision Public Outreach-City of Santa Ana