My WebLink
|
Help
|
About
|
Sign Out
Home
Browse
Search
Item 11 - Agreement to Sponsor the DTSA First Saturday ArtWalk Organized by The Frida Cinema
Clerk
>
Agenda Packets / Staff Reports
>
City Council (2004 - Present)
>
2025
>
10/21/2025
>
Item 11 - Agreement to Sponsor the DTSA First Saturday ArtWalk Organized by The Frida Cinema
Metadata
Thumbnails
Annotations
Entry Properties
Last modified
10/15/2025 8:49:54 AM
Creation date
10/15/2025 8:49:24 AM
Metadata
Fields
Template:
City Clerk
Doc Type
Agenda Packet
Agency
Community Development
Item #
11
Date
10/21/2025
Destruction Year
P
There are no annotations on this page.
Document management portal powered by Laserfiche WebLink 9 © 1998-2015
Laserfiche.
All rights reserved.
/
43
PDF
Print
Pages to print
Enter page numbers and/or page ranges separated by commas. For example, 1,3,5-12.
After downloading, print the document using a PDF reader (e.g. Adobe Reader).
View images
View plain text
Co-Branding & Collaborative Marketing <br /> Marketing materials - including social posts, printed collateral, and email newsletters - <br /> will include City-approved logos and messaging to maintain brand cohesion and clearly <br /> represent this as a City-sponsored cultural program. We will also pursue co-branded campaigns <br /> with participating partners, local galleries, and small businesses, ensuring their audiences are <br /> invited to engage and attend each event. <br /> "Artie" the ArtWalk Mascot <br /> To ensure such brand cohesion, we have developed an event mascot we call "Artie" <br /> which visually references Santa Ana's iconic water tower. Artie has already appeared in a <br /> variety of marketing materials, and we look forward to continuing to identify creative ways we <br /> can further employ Artie to celebrate and drive audiences to ArtWalk. <br /> THE CAWAS A OUR COUNM <br /> DOWNTOWNSANTAANA <br /> I ,a� -®ORT <br /> . THE FRIDA CINEMA S su <br /> f!'o.=`� " LOCAL ARTISTS <br /> Through this multifaceted strategy, The Frida Cinema will ensure that DTSA First <br /> Saturday ArtWalk continues to grow as a regionally recognized celebration of community, <br /> culture, and creativity. <br />
The URL can be used to link to this page
Your browser does not support the video tag.